The Norris Group Real Estate Radio Show and Podcast
The award-winning Norris Group Real Estate Radio Show is hosted by author, California real estate investor, hard money lender, and educator, Bruce Norris. From real estate regulation, legislation, and economics to war stories, local investment pros, and tricks of the investor trade, this is your no-nonsense connection to what's happening in the real estate investing world today. Guests include Peter Schiff, the FBI, Fannie Mae, Freddie Mac, the Appraisal Institute, the National Association of Realtors, the Mortgage Bankers Association, as well as nationally renowned economists and authors.
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Is Florida Right for You? | Florida Real Estate Bootcamp 2026 #954
<p>In this episode of The Norris Group Real Estate Podcast, Joey Romero is joined by Craig Evans, CEO of The Norris Group, and Douglas Brooke Homes for an in-depth discussion on the upcoming Florida Bootcamp and the current state of the Florida real estate market. The conversation covers key macro trends driving migration into Florida, including domestic vs. international population shifts, the long-term outlook for housing demand, and how rising interest rates and insurance changes have reshaped buyer behavior. The team also breaks down their current build-to-rent model, highlighting affordability-driven construction, stable cash flow projections, and why new construction...
Mastering Real Estate Growth and Client Success with Sarah Ayala Part 2 #953
<p>In this episode, Joey Romero continues his conversation with Sarah Ayala of Tower Agency, diving into her approach to mentorship, team building, and navigating today’s unpredictable real estate market. Sarah shares how she developed an 8-week mentorship program designed to equip new agents with the mindset, systems, and lead generation strategies needed for long-term success. She also discusses the importance of vulnerability, consistency on social media, and finding balance while managing both personal production and leadership responsibilities. With insights on today’s “emotional market,” this episode offers valuable guidance for agents, buyers, and investors looking to adapt and thrive.<...
Mastering Real Estate Growth and Client Success with Sarah Ayala Part 1 #952
<p>In this episode, Joey Romero sits down with Sarah Ayala of Tower Agency to explore the insights and strategies first-time home buyers, sellers, and real estate investors need to know. From navigating the buying process with confidence to understanding market trends and investment opportunities, Sarah breaks down complex real estate concepts into practical, actionable advice. She also shares how she transitioned into leadership in real estate talent and growth, and why building relationships and trust is key to long-term success in the industry.<br/><br/><br/>Sarah Ayala is a Broker Associate and Director of Talent and Growth at...
Inside Real Estate Tax Planning with Amanda Han & Matt MacFarland | Part 2 #951
<p>In <b>Part 2 of The Norris Group Real Estate Podcast</b>, host Joey Romero continues the conversation with <b>Keystone CPA managing partners</b> Amanda Han and Matt MacFarland.</p><p>They break down <b>powerful tax strategies for real estate investors</b>, explaining why tax planning should be a <b>forward-looking strategy rather than just filing returns</b>. The discussion explores how investors can use deductions, entity structuring, cost segregation, and evolving tax strategies as they scale their portfolios.</p><p>The guests also discuss the <b>growing role of artificial intelligence in tax research</b>, emphasizing that...
Inside Real Estate Tax Planning with Amanda Han & Matt MacFarland | Part 1 #950
<p>In this episode, Joey Romero sits down with Matt MacFarland and Amanda Han of Keystone CPA to explore the tax strategies real estate investors need to know. From cost segregation and bonus depreciation to real estate professional status and the short-term rental loophole, the conversation breaks down complex tax concepts into practical insights. Matt and Amanda also share how they transitioned into working with real estate investors and why staying ahead of changing tax laws is critical for both CPAs and investors.</p><p><br/></p><p><br/></p><p>Amanda Han and Matthew MacFarland are CPAs and Managing...
Interest Rates, Debt, and Housing with Christopher Thornberg | Part 2 #949
<p>In Part 2, Bruce Norris and economist Christopher Thornberg examine interest rates through a historical lens and discuss how inflation, political narratives, and global economics shape today’s market. They also explore the role of artificial intelligence, weighing its potential benefits against societal risks, and emphasize the importance of adapting through education and workforce training. </p><p><br/></p><p><b>Christopher Thornberg, Ph.D.</b> is a nationally recognized economist and public speaker, best known for accurately forecasting the 2007 housing crash. He is the Founder of Beacon Economics, one of California’s leading economic research firms, and a trusted advis...
Interest Rates, Debt, and Housing with Christopher Thornberg | Part 1 #948
<p>In Part 1 of this episode, economist Christopher Thornberg joins Bruce Norris to break down the current state of the housing market. They discuss market stability, the impact of low interest rates and refinancing, growing affordability challenges, and why rising federal debt poses long-term economic risks investors should not ignore. </p><p><br/></p><p><b>Christopher Thornberg, Ph.D.</b> is a nationally recognized economist and public speaker, best known for accurately forecasting the 2007 housing crash. He is the Founder of Beacon Economics, one of California’s leading economic research firms, and a trusted advisor to governments, businesses, and fin...
Real Estate Through Data with Sean O'Toole | Part 3 #947
<p>In Part 3 of Bruce Norris’ conversation with Sean O’Toole, they explore how autonomous learning and emerging “world models” could reshape artificial intelligence, the true impact of robots on the workforce, and what technologies like 3D-printed housing and blockchain may mean for the future. Sean also explains why AI should be used to amplify human potential — not replace it. </p><p><br/></p><p>Sean OToole is CEO & Founder of PropertyRadar, the property data and owner information platform real estate pros have trusted since 2007 to do billions of dollars in deals.</p><p>Sean got his start with data in Silicon...
Real Estate Through Data with Sean O'Toole | Part 2 #946
<p>In Part 2 of Bruce Norris’ conversation with Sean O’Toole, the discussion expands beyond real estate into the future of energy, leadership, and artificial intelligence. Sean shares why power production, global cooperation, and responsible AI development will play a critical role in shaping the economy — and what investors should pay attention to as technology accelerates. </p><p><br/></p><p>Sean OToole is CEO & Founder of PropertyRadar, the property data and owner information platform real estate pros have trusted since 2007 to do billions of dollars in deals.</p><p>Sean got his start with data in Silicon Valley during the dot...
Real Estate Through Data with Sean O'Toole | Part 1 #945
<p>In this episode, Bruce Norris sits down with Sean O’Toole, CEO & Founder of PropertyRadar, to discuss his journey from data and technology into real estate. Sean shares lessons learned from market cycles, his perspective on AI’s growing role in the industry, and what investors should consider as the market faces potential long-term shifts. </p><p><br/></p><p>Sean OToole is CEO & Founder of PropertyRadar, the property data and owner information platform real estate pros have trusted since 2007 to do billions of dollars in deals.</p><p>Sean got his start with data in Silicon Valley during the d...
