The Yogipreneur: Business and Marketing for Yoga Teachers
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The biggest signs you're ready to launch an online yoga course
<p>You will never feel ready to launch your course. That moment does not exist.</p><p>If you have been waiting for permission or a sign from the universe, this episode provides a clear reality check and a path forward. Kelly breaks down the common fears that hold yoga teachers back from launching their online course. She reveals the counterintuitive signs that you are ready, even when you feel you are not.</p><p>You will learn:<br>⭐️ The 3 most common limiting beliefs that keep teachers stuck in planning mode.<br>⭐️ Why waiting to be an expert is a trap tha...
Your Fool-Proof Plan to Becoming a Profitable Yoga Teacher in 2026
<p><br>Are you teaching 15+ yoga classes a week but still feeling financially stuck and exhausted? </p><p>This episode is for every yoga teacher who’s hit the invisible ceiling of the studio-based model. </p><p>Kelly breaks down exactly why trading hours for dollars leads to burnout and stagnation, and reveals the three-step "foolproof plan" to shift your business foundation. </p><p>If you’re ready to build a yoga business that supports your life instead of consuming it, this episode provides the roadmap.</p><p>Key Takeaways:<br><br></p> The traditional in-person teaching model Sustainable growth for you...
If You're Teaching 15+ Yoga Classes a Week and Still broke, You need to Listen to This!
<br>If you’re teaching 15+ classes a week but are still broke, exhausted, and feeling stuck, this episode is your wake-up call.<br><br><br>Kelly McHugh, founder of Digital Yoga Academy, breaks down exactly why the “teach more, earn more” model is designed to keep you in burnout—and reveals the 3-pillar framework to build a sustainable, scalable online yoga business instead.<br><br><br>You’ll learn:<br><br> Why trading time for money has a hard ceiling (and how to break through it). The 3 essential pillars of a yoga business that creates freedom, not fatigue. How to structure...
What Does "Niche Down" Actually Mean?
If you have ever heard "niche down" and felt boxed in, limited, or afraid of excluding students, this episode will transform your understanding. <br><br>The old, demographic based approach to niching is outdated and actually prevents the deep connection that builds a thriving yoga business.<br><br>In this episode, Kelly McHugh, founder of Digital Yoga Academy, reveals what niching truly means in today's online space. You will learn how to move beyond generic labels and instead connect through shared emotional experience and authentic story.<br><br>You will learn:<br>⭐️ Why traditional avatar building fails yoga teachers and what...
The Decline of Education-Only Online Yoga Courses
The era of packaging your yoga knowledge into a simple online course is over. <br><br>Students are no longer buying information. They are buying transformation, support, and belonging.<br><br>In this episode, Kelly McHugh, founder of Digital Yoga Academy, reveals the three seismic shifts defining the next generation of successful online yoga courses. If you are planning to launch or revamp an online program in 2026, this is your essential guide to moving beyond content delivery and creating a living, transformational experience that students complete, celebrate, and rave about.<br><br>You will learn:<br><br>⭐️ Why education only cours...
The Black Friday Offer Blueprint for Yoga Teachers
November brings one of the biggest opportunities of the year for your yoga business...<br><br>Black Friday.<br><br>It’s the moment when people are already in a buying mindset, actively looking for offers and ready to invest in themselves.<br><br>So if you’ve been thinking about slowing down as the year winds to a close, don’t. This is your chance to finish 2025 strong.<br><br>Now, I know what you might be thinking, “Black Friday? Isn’t that all about discounts, pressure, and over-commercialisation?”<br><br>For a long time, we avoided it at DYA too. It...
How to stay profitable in the AI era as a yoga teacher
The yoga industry is evolving...fast!<br><br>And in this new AI era, the teachers who adapt now will be the ones still standing (and thriving) in the years ahead.<br><br>In this episode, Kelly McHugh, Founder of Digital Yoga Academy and creator of YogiPro AI, shares how yoga teachers can stay profitable and relevant in a rapidly changing digital landscape.<br><br>You’ll learn:<br><br>→ Why the information era is over and the implementation era has begun.<br><br>→ The 3 key levers of profitability every yoga business needs in 2025: Clarity, Consistency, and Conversion.<br><br>→ How to u...
Why most yoga teachers are losing sales on Instagram and what to do instead
ABOUT DIGITAL YOGA ACADEMY<br> <br>Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!<br> <br>You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 20k yoga teachers worldwide on the same journey as you!<br> <br> 🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/<br><br>CONNECT WITH US<br><br>🌟...
What every yoga teacher should do before creating an online yoga course
ABOUT DIGITAL YOGA ACADEMY<br> <br>Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!<br> <br>You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 20k yoga teachers worldwide on the same journey as you!<br> <br> 🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/<br><br>CONNECT WITH US<br><br>🌟...
The Essential Email Marketing Strategy For Online Yoga Biz Growth
ABOUT DIGITAL YOGA ACADEMY<br> <br>Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!<br> <br>You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 20k yoga teachers worldwide on the same journey as you!<br> <br> 🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/<br><br>CONNECT WITH US<br><br>🌟...
