Business Casual
Matt Giovanisci shares his real-world experience growing an online education business to a million dollars in annual revenue.
10
Improving The Sound in My Video Studio
<p>Get my newsletter 👉 https://giovanisci.com. Sometimes I include exclusive videos where I can show you what I'm talking about. I spent $1300 on a new microphone to fix room noise only to discover it was all about placement.</p>
I Changed The Way I Collect Reviews and It Was Worth It
<p>Subscribe to my newsletter 👉 https://giovanisci.com. I share things visually that I can't in the podcast. I switched from collecting testimonials to collecting reviews and it doubled our response rate while connecting everything to Google and YouTube.</p>
Is My Revenue On Track This Year?
<p>Get my newsletter 👉 https://giovanisci.com. I share exclusive videos and screen recordings you won't find anywhere else. I track revenue year-over-year instead of month-to-month and use two simple spreadsheets to stay profitable.</p>
The Most Productive Day 2
<p>Subscribe to my newsletter 👉 https://giovanisci.com. Sometimes I include exclusive videos where I can show you what I'm talking about. I had my most productive day in a year by focusing on my two highest leverage tasks: creating emails and recording videos.</p>
How I Manage Money In My Business
<p>Get my FREE newsletter 👉 https://giovanisci.com. I often share videos with screen recordings of the things I mention here. I spend one hour monthly categorizing expenses in QuickBooks myself because accounting is a core business fundamental alongside product, customer service, and marketing.</p>
If I Lost My Business, What Would I Do Instead?
<p>Subscribe to my newsletter 👉 https://giovanisci.com. I share things visually that I can't in the podcast. If I lost my business tomorrow I wouldn't become a consultant because I'm a builder, and I'd focus on Brew Cabin instead of chasing money in the overcrowded business guru space.</p>
My Course Sucks
<p>Get my newsletter 👉 https://giovanisci.com. I include videos showing what I'm talking about. I'm rebuilding my pool care course from scratch because it hasn't been updated in 10 years, and I think courses still work for my audience unlike the fatigued business world.</p>
Just Hit Record
<p>Subscribe to my newsletter 👉 https://giovanisci.com. I share things visually that I can't in the podcast. I'm trying to get to one phrase: just hit record. I'm removing scripting and heavy editing from my video process so I can focus on my highest leverage activity—being on camera.</p>
Tied Up Loose Ends
<p>Sign up for my FREE newsletter 👉 https://giovanisci.com. I often share videos with screen recordings of the things I mention here. I update my progress on six tasks and explain why I killed the social story posting experiment after learning our audience doesn't behave like typical social media followers.</p>
Tying Up Loose Ends
<p>Sign up for my FREE newsletter 👉 https://giovanisci.com. I often share videos with screen recordings of the things I mention here. I process six overwhelming tasks out loud and figure out which ones actually matter and which can wait.</p>
