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Choice Hacking: The Marketing Psychology Podcast

Choice Hacking: The Marketing Psychology Podcast

This is THE podcast for marketers, product designers, business owners, consultants, and coaches who want to sell smarter using the power of buyer psychology and behavioral science. If you're tired of chasing algorithms, trends, and tactics that fizzle and want a deeper understanding of why people buy, Choice Hacking will help you build a business rooted in what makes *your* buyers tick. Hosted by marketing psychology expert Jennifer Clinehens MS/MBA (who's worked with brands like McDonald’s, Adidas, Microsoft, T-Mobile, Starbucks, and more), the show breaks down how the world’s biggest brands use marketing psychology to drive action… And ho...

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10

Loss Aversion: How to ethically drive action, urgency, and sales with buyer psychology

Loss Aversion: How to ethically drive action, urgency, and sales with buyer psychology

<p>⭐⭐⭐⭐<br>Please take 12 seconds to rate and review the podcast because it helps us find new listeners <br>⭐⭐⭐⭐⭐</p><p><br>FREE RESOURCES<br>✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ </p><p><br></p><p>✅ Get FREE weekly buyer psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology...

12 min

Ellipse

2026 January 16

Greatest Hits: How Psychology Saved Apple | Why this principle is so powerful, to brands of all sizes

Greatest Hits: How Psychology Saved Apple | Why this principle is so powerful, to brands of all sizes

<p>SEASON 9 COMING JANUARY 15TH, 2026 <br>⭐⭐⭐⭐⭐<br>Please take 12 seconds to rate and review the podcast because it helps us find new listeners <br>⭐⭐⭐⭐⭐</p><p><br>FREE RESOURCES<br>✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ </p><p><br></p><p>✅ Get FREE weekly marketing psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too...

10 min

Ellipse

2026 January 16

Greatest Hits: How Psychology Built Febreze Into a $1B Brand

Greatest Hits: How Psychology Built Febreze Into a $1B Brand

<p>SEASON 9 COMING JANUARY 15TH, 2026 <br>⭐⭐⭐⭐⭐<br>Please take 12 seconds to rate and review the podcast because it helps us find new listeners <br>⭐⭐⭐⭐⭐</p><p><br>FREE RESOURCES<br>✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ </p><p><br></p><p>✅ Get FREE weekly marketing psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too...

10 min

Ellipse

2026 January 16

Greatest Hits: The Pratfall Effect: What happens when brands make big, public mistakes

Greatest Hits: The Pratfall Effect: What happens when brands make big, public mistakes

<p>SEASON 9 COMING JANUARY 15TH, 2026 <br>⭐⭐⭐⭐⭐<br>Please take 12 seconds to rate and review the podcast because it helps us find new listeners <br>⭐⭐⭐⭐⭐</p><p><br>FREE RESOURCES<br>✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ </p><p><br></p><p>✅ Get FREE weekly marketing psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too...

10 min

Ellipse

2026 January 16

Greatest Hits: Why Hermes, Porsche, Ferrari, and Rolex Hold Their Products Hostage

Greatest Hits: Why Hermes, Porsche, Ferrari, and Rolex Hold Their Products Hostage

<p>SEASON 9 COMING JANUARY 15TH, 2026<br>⭐⭐⭐⭐⭐<br>Please take 12 seconds to rate and review the podcast because it helps us find new listeners <br>⭐⭐⭐⭐⭐</p><p><br>FREE RESOURCES<br>✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ </p><p><br></p><p>✅ Get FREE weekly marketing psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too...

17 min

Ellipse

2026 January 16

Greatest Hits: How Psychology Saved Dominos Pizza | How to survive when your customers hate you

Greatest Hits: How Psychology Saved Dominos Pizza | How to survive when your customers hate you

<p>⭐⭐⭐⭐⭐<br>Please take 12 seconds to rate and review the podcast because it helps us find new listeners <br>⭐⭐⭐⭐⭐</p><p><br>FREE RESOURCES<br>✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ </p><p><br></p><p>✅ Get FREE weekly marketing psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Jo...

11 min

Ellipse

2026 January 16

Greatest Hits: How Jo Malone (a tiny perfume company) used psychology to take over the world

Greatest Hits: How Jo Malone (a tiny perfume company) used psychology to take over the world

<p>⭐⭐⭐⭐⭐<br>Please take 12 seconds to rate and review the podcast because it helps us find new listeners <br>⭐⭐⭐⭐⭐</p><p><br>FREE RESOURCES<br>✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ </p><p><br></p><p>✅ Get FREE weekly marketing psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Jo...

12 min

Ellipse

2026 January 16

Greatest Hits: How Coffee (and a Bit of Psychology) Saved McDonald's

Greatest Hits: How Coffee (and a Bit of Psychology) Saved McDonald's

<p>⭐⭐⭐⭐⭐<br>Please take 12 seconds to rate and review the podcast because it helps us find new listeners <br>⭐⭐⭐⭐⭐</p><p><br>FREE RESOURCES<br>✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ </p><p><br></p><p>✅ Get FREE weekly marketing psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Jo...

8 min

Ellipse

2026 January 16

Greatest Hits: The Psychology Behind the Rise of Liquid Death

Greatest Hits: The Psychology Behind the Rise of Liquid Death

<p>⭐⭐⭐⭐⭐<br>Please take 12 seconds to rate and review the podcast because it helps us find new listeners <br>⭐⭐⭐⭐⭐</p><p><br>FREE RESOURCES<br>✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ </p><p><br></p><p>✅ Get FREE weekly marketing psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Jo...

10 min

Ellipse

2026 January 16

Greatest Hits: The Psychology Behind SPOTIFY'S Success

Greatest Hits: The Psychology Behind SPOTIFY'S Success

<p>⭐⭐⭐⭐⭐<br>Please take 12 seconds to rate and review the podcast because it helps us find new listeners <br>⭐⭐⭐⭐⭐</p><p><br>FREE RESOURCES<br>✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ </p><p><br></p><p>✅ Get FREE weekly marketing psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Jo...

10 min

Ellipse

2026 January 16

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