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Social Media Marketing Podcast

Social Media Marketing Podcast

Publishing weekly since 2012, this show helps marketers navigate the ever changing marketing jungle with expert interviews from leading marketing pros. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover new strategies and actionable tips to improve your marketing. Show notes at Socialmediaexaminer.com/podcast/

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10

How to Cultivate Content Creativity: A Framework for Marketers

How to Cultivate Content Creativity: A Framework for Marketers

<p>Has your marketing become boring and repetitive? Does your team hold back on suggesting innovative ideas because they’re afraid of being shot down? To discover a framework for cultivating content creativity by separating your ideation process into two distinct phases: divergent and convergent thinking, I interview Melanie Deziel.</p><p><br></p><p><br></p><p>Guest: Melanie Deziel | Show Notes: socialmediaexaminer.com/703</p><p><br></p><p><br></p><p>Review our show on Apple Podcasts.</p><p>See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.</p>

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Recommended or Rejected: Does AI Trust You

Recommended or Rejected: Does AI Trust You

<p>Are you worried your business will disappear online when AI search takes over? Wondering how to make sure AI tools recommend your company? To learn how to optimize your online presence for AI search engines and build trust signals that get your business recommended, I interview Marcus Sheridan.</p><p><br></p><p><br></p><p>Guest: Marcus Sheridan | Show Notes: socialmediaexaminer.com/702</p><p><br></p><p><br></p><p>Review our show on Apple Podcasts.</p><p>See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.</p>

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When Customers Create More Customers: Creating Superfans

When Customers Create More Customers: Creating Superfans

<p>Wondering how other companies get customers to actively promote their business? Want to explore a proven framework that turns one-time buyers into lifelong advocates? To learn how to create superfans using a proven five-step framework that transforms customer experience into customer loyalty and referrals, I interview Brittany Hodak.</p><p><br></p><p><br></p><p>Guest: Brittany Hodak | Show Notes: socialmediaexaminer.com/701</p><p><br></p><p><br></p><p>Review our show on Apple Podcasts.</p><p>See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.</p>

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What's Working With Short-Form Video Right Now

What's Working With Short-Form Video Right Now

<p>Short-form video gets lots of views, but does it actually grow your business? Are you tired of producing vanilla content that fails to build a real community? To discover specific strategic tips from two seasoned experts to help you grow your audience and drive business results with short-form video on YouTube and Instagram, I interview Pat Flynn and Brock Johnson.</p><p><br></p><p><br></p><p>Guests: Pat Flynn & Brock Johnson | Show Notes: socialmediaexaminer.com/700</p><p><br></p><p><br></p><p>Review our show on Apple Podcasts.</p><p>See Privacy Policy at https://art19...

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How to Position Yourself as a Video Influencer People Will Love

How to Position Yourself as a Video Influencer People Will Love

<p>Do you feel like your marketing efforts are failing to authentically connect with your customers? Are you tired of handing your brand over to agencies that don't truly understand your voice or your business? To discover how to position yourself as a video influencer to grow your business and build genuine trust with your audience, I interview Roger Wakefield.</p><p><br></p><p><br></p><p>Guest: Roger Wakefield | Show Notes: socialmediaexaminer.com/699</p><p><br></p><p><br></p><p>Review our show on Apple Podcasts.</p><p>See Privacy Policy at https://art19.com/privacy and...

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The Death of Organic Reach: What Works Right Now

The Death of Organic Reach: What Works Right Now

<p>Has your organic reach dropped to historic lows recently? Are you looking for a way to regain visibility in an era dominated by AI algorithms? To discover how to navigate the shift to interest-based algorithms and build a resilient marketing strategy on Facebook, Instagram, and YouTube, I interview Sean Cannell and Mari Smith.</p><p><br></p><p><br></p><p>Guests: Sean Cannell & Mari Smith | Show Notes: socialmediaexaminer.com/698</p><p><br></p><p><br></p><p>Review our show on Apple Podcasts.</p><p>See Privacy Policy at https://art19.com/privacy and California Privacy Notice at...

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Facebook Ad Algorithm Changes for 2026: What Marketers Need to Know

Facebook Ad Algorithm Changes for 2026: What Marketers Need to Know

<p>Do you feel like your Facebook ads are suddenly wasting money, but you can’t pinpoint why? Are you looking for a way to adapt your strategy to Meta’s latest AI-driven algorithm changes without guessing what works? To discover how to navigate the new Andromeda algorithm and use a specific creative strategy to lower your costs, I interview Tara Zirker.</p><p><br></p><p><br></p><p>Guest: Tara Zirker | Show Notes: socialmediaexaminer.com/697</p><p><br></p><p><br></p><p>Review our show on Apple Podcasts.</p><p>See Privacy Policy at https://art19.com/priv...

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What’s Working With Instagram Marketing Right Now

What’s Working With Instagram Marketing Right Now

<p>Are you struggling to get views on Instagram? Wondering what strategies actually work in 2025? To discover the latest Instagram trends and learn how to adapt your content strategy for maximum reach and engagement, I interview Michelle Gifford and Shannon McKinstrie.</p><p><br></p><p><br></p><p>Guests: Michelle Gifford & Shannon McKinstrie| Show Notes: socialmediaexaminer.com/696</p><p><br></p><p><br></p><p>Review our show on Apple Podcasts.</p><p>See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.</p>

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Email Segmentation: Getting More Sales With Less Traffic

Email Segmentation: Getting More Sales With Less Traffic

<p>Want to stop sending generic emails that get ignored? Wondering how to make your email marketing more profitable with less effort? To discover how to use email segmentation to increase revenue by sending smaller, more targeted messages to the right people, I interview Chris Orzechowski.</p><p><br></p><p><br></p><p>Guest: Chris Orzechowski | Show Notes: socialmediaexaminer.com/695</p><p><br></p><p><br></p><p>Review our show on Apple Podcasts.</p><p>See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.</p>

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How to Create Short-Form Video Content That Stops the Scroll

How to Create Short-Form Video Content That Stops the Scroll

<p>Are you struggling to cut through the noise on social media? Wondering how to make videos people will watch before they even think of scrolling? To discover how to create short-form video content that stops the scroll and builds genuine connections with your audience, I interview Eden Hazan.</p><p><br></p><p><br></p><p>Guest: Eden Hazan | Show Notes: socialmediaexaminer.com/694</p><p><br></p><p><br></p><p>Review our show on Apple Podcasts.</p><p>See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.</p>

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