Thriving Practice with Tracy Cherpeski
Welcome to Thriving Practice - the show for healthcare practice owners who want to grow their practice while taking back their time. Hosted by executive coach and business consultant Tracy Cherpeski, this podcast features exclusive interviews with diverse healthcare business experts and successful practice leaders spanning the globe. Join us for authentic conversations about what it takes to build a successful practice without sacrifice. Our goal is to equip you with the right mindset, strategies and tools to take back your time, grow your practice and elevate your leadership. Subscribe now and then go to ThrivingPracticeCommunity.com to learn more...
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"Am I Actually Making Money?" Understanding the Numbers That Matter Most in Private Practice Featuring Sean Healy and Keith Campagna, EP 234
<p>Running a profitable medical practice requires more than clinical excellence—it demands financial clarity that most healthcare providers were never trained to achieve. Many practice owners find themselves caught in a frustrating paradox: their accountant tells them they're profitable, yet their bank account tells a different story. </p> <p>Is your practice growth-ready? See Where Your Practice Stands: Take our Practice Growth Readiness Assessment </p> <p>Read the full show notes, memorable quotes, and key takeaways. </p> <p>In this episode, Tracy sits down with Sean Healy and Keith Campagna from Accounted For LLC to explore the critical difference betwe...
The Multiplier Mindset: Why Subtracting Is the Key to Practice Growth – A Special Snack Episode, EP 233
<p>More than half of healthcare practice owners report burnout, and the traditional response—working harder, seeing more patients, adding more services—keeps them trapped in a cycle that never delivers the freedom they imagined. In this SNACK episode, Miranda Dorta interviews Tracy about the 10x practice owner mindset and why sustainable practice growth requires subtraction, not addition. </p> <p>Read the full show notes, memorable quotes, and key takeaways. </p> <p>Tracy breaks down the core problem keeping practice owners stuck: the belief that they're responsible for doing everything, even when they have capable teams. She introduces constraint-based thinking with a...
Bridging the Specialist Gap: How Virtual Consultations Transform Veterinary Practice Management Featuring Dr. Kenneth Pierce, EP 232
<p>Dr. Kenneth Pierce didn't just fill a geographic gap when he opened Veterinary Vision Center in underserved Shreveport, Louisiana—he identified a nationwide crisis. The shortage of veterinary specialists means general practitioners often lack access to expert guidance for complex cases, leading to stressed veterinarians, suboptimal patient outcomes, and frustrated pet owners facing long drives and high costs. </p> <p>Read the full show notes, memorable quotes, and key takeaways. </p> <p>See Where Your Practice Stands: Take our Practice Growth Readiness Assessment </p> <p>His solution, Vespecon, offers unlimited virtual face-to-face consultations with specialists across all veterinary fields throug...
The Three-Year Journey: How One Physician's Burnout Led to Helping Others Reconnect Featuring Dr. Shelina Jaffer, EP 231
<p>Dr. Shelina Jaffer's physician burnout journey is textbook—until it isn't. This London-based GP normalized stress and physical symptoms for months before a moment of emotional darkness forced recognition: this was advanced burnout. Her recovery story and the creation of HavenWithin offers a roadmap for healthcare professionals seeking sustainable wellbeing. </p> <p>Is your practice growth-ready? See Where Your Practice Stands: Take our Practice Growth Readiness Assessment </p> <p>Read the full show notes, memorable quotes, and key takeaways. </p> <p>Shelina shares the classic burnout progression many physicians experience: taking work everywhere, dismissing new health issues as "just stress...
Behind the Scenes: Generational Divides, Physician Unions, and What Practice Owners Really Want - A Special Snack Episode, EP 230
<p>In this candid SNACK episode, Miranda turns the microphone around and interviews Tracy about her recent speaking tour across California. Tracy spoke at multiple events with the Santa Clara County Medical Association and Fresno Madera Medical Society, teaching burnout prevention at the CME level—and what she learned surprised even her. </p> <p>You'll hear about the practice owners who started their own practices after burning out in large integrated systems, the generational divide that's causing friction in healthcare workplaces, and a surprising discovery: residents in California can unionize, but attending physicians cannot. </p> <p>Tracy also shares her persp...
The 66-Day Truth: Building Sustainable Change in Your Healthcare Practice, EP 229
<p>If you're a healthcare practice owner who made New Year's resolutions this January, only to watch them crumble by February, you're not alone—and more importantly, you're not failing. After nearly 16 years of coaching highly credentialed business owners, Tracy Cherpeski has seen the same pattern: resolutions fail not because practice owners lack discipline, but because resolutions themselves are fundamentally flawed for creating sustainable change. </p> <p>In this episode, Tracy breaks down why traditional resolutions set practice owners up for failure and offers a strategic alternative that actually works. You'll discover the real science behind habit formation (it's not 21 day...
The Iceberg Effect: How Winter Blues Ripple Through Your Healthcare Practice, EP 228
<p>The end of the year brings more than holiday obligations for healthcare practice owners—it often brings exhaustion that ripples through your entire practice. When you're running on empty, your team feels it, and suddenly everyone's pretending their way through December while practice culture slowly fractures. </p> <p>In this episode, Tracy reflects on meaningful wins from 2025—including CME accreditation, partnerships with medical associations, and the Joy of Medicine Retreat—while addressing the reality of seasonal stress in healthcare practices. She shares the story of Dr. Cheri's OBGYN practice, where one honest team huddle revealed that everyone was drowning separat...
The Revenue Trap: Why More Patients Doesn't Always Mean More Profit – A Special Snack Episode, EP 227
<p>Are you seeing more patients than ever but wondering where all the money is going? You might be caught in the revenue trap. </p> <p>In this candid SNACK episode, Miranda turns the mic on Tracy to explore why practice growth doesn't always translate to better profit margins or more freedom. Many healthcare practice owners are busier than ever—maybe even adding providers or locations—but when they look at their actual take-home numbers, something doesn't add up. </p> <p>Tracy shares a real client story about how being "too busy" to look at the books led to a simple...
How to Secure NIH Funding When Everyone Says It's Impossible Featuring Dr. Meg Bouvier, EP 226
<p>Are you concerned about NIH funding for your research? Dr. Meg Bouvier, founder of Bouvier Grant Group, shares encouraging news: despite proposed cuts, Congress has protected NIH's nearly $50 billion budget with strong bipartisan support. </p> <p>In this episode, Dr. Meg Bouvier explains how researchers can adapt their grant applications by reframing language to emphasize disease burden reduction and cost savings—without changing their core research direction. With nearly four decades of experience, including working as a staff writer for Francis Collins, she dispels myths about "forbidden terms" and offers practical strategies for navigating today's funding climate. </p> <p>We a...
From Burnout to Partnership: Attracting Physicians Leaving Hospital Systems – A Special Snack Episode, EP 225
<p>Healthcare unions are gaining momentum in hospitals and health systems, and if you're a private practice owner, this shift creates a significant opportunity for you. With 25% of physicians in hospital-led organizations actively considering leaving, experienced doctors are looking for alternatives to systems that have burned them out—and many are turning their attention to private practice. </p> <p>In this SNACK episode, Tracy and Miranda explore what's really driving the unionization movement (inhumane expectations in large systems where physicians lack the protections nurses and residents receive), why younger physicians initially choose employment over ownership, and most importantly—how practice owner...
