Online Marketing Podcast
Welcome to the Online Marketing Podcast, where we help Course Creators, Membership Owners & Coaches market and sell their offers. You get results for your students, members, and students and are confident that your offers work. Now you just have to market and sell them to bring the right people into your world! Each episode of the podcast we do a deep dive into strategies and mindset that high earners take action on for themselves (and we pull back the curtain on our 6 Figure Online Business as well!) Brought to you by Paul & Melissa Pruitt, husband & wife and business partners who...
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Mastermind Series: Best Practices For Your Cart Opening & Closing
<p>In this episode of our Mastermind Series, we are discussing what you should be considering when opening or closing your cart.</p><p>From how to assess your target audience and create clear messaging, to presenting your offer effectively with the right timing to make your next launch a success.</p><p>Resources:</p>Adaptive Marketing Program - Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!<br/><p><br></p><p>For a li...
Nugget: You Don’t Need Everyone—Just the Right Ones
<p>I'm here today to let you know that you are worth it! </p><p>Your expertise, your background, what you're all about… all of it!</p><p><br></p><p>Sure, there are a lot of people in the world that aren't willing to pay a nickel for what you're offering, and you know what? That's okay because that's them, not you.</p><p><br></p><p>On the other hand, there are people in the world right now that want your expertise, that want what you put out into the world, and you know what? They're willing to in...
Nugget: The Best Memberships Are the Simplest Ones
<p>Memberships do not have to be complicated. Seriously!</p><p>They can be very streamlined, very simple. It all comes down to the promise that you're making.</p><p>Now, if you have a coaching program, what better thing to put on the back because you know, there's only so many people that are going to keep renewing for another thing, coaching element.</p><p>But if you had a maintenance program, if you had a back-end membership that gave the opportunity for people to stay connected with you even after that experience, same thing with the course, the...
Nugget: A New Day Means a New Chance to Grow
<p>I’ve seen this happen a lot throughout my years in business.</p><p>People do something proactive; they pull in a lot of interest to their offer, they'll end up landing a bunch of clients and at that point, they get really busy and very productive, they have a lot of sales and income come in.</p><p>But while they're focused on those current customers and serving people, they stop doing what they did to attract those people. Then what happens is they serve, and they close out, they finish those transactions and there’s no one left...
Building a Thriving Membership Without Being an Expert – Interview with Membership Owner, Podcast Host & Chief Optimist Adrienne Babbit
<p>In the market, you will hear often that you got to be an expert before you can put something together. </p><p>But there is another way.</p><p> </p><p>You don't have to have all the knowledge and expertise from the start.</p><p> </p><p>You can be a facilitator by being resourceful and gathering experts that can guide an audience to a solution for their problem.</p><p> </p><p>In this episode, we are talking with Adrienne Babbit about how she turned a local need and grew it into a global membership without being an e...
Nugget: You’re on Your Own Timeline
<p>Stop comparing other people's wins to your progress. You're not in a race with anyone else.</p><p>A lot of times, we can get caught up in what we see on social media, judging our own progress and success based on what other people post.</p><p>But what you don’t see is all the work, energy, trials and tribulations that they went through to get there.</p><p>Remember, success isn't an overnight phenomenon. It's the result of consistent effort, taking one step at a time.</p><p>Every day, make those small decisions and take th...
The Secret to Increasing Conversions Next Time You Launch
<p>Have you ever had a launch that just didn’t go quite right? </p><p>Maybe there was some sort of misalignment with the list building.</p><p>Maybe you didn’t have the right audience that was ready to hear your offer? </p><p>In this episode, we are discussing how to make sure that your next launch will be a success, by having the right conversations that will attract your ideal audience, align them with your offer and purposely guide them to an informed buying decision.</p><p>Find the full show notes here: https://onlinemarketingpodcast.com/the-se...
Mastermind Series: How to Create Effective Lead Magnets for Your Audience
<p>Sometimes, we are not getting the positive feedback for our lead magnets that we initially expected.</p><p>In this episode of our Mastermind Series, we are discussing how to create lead magnets and messaging that is congruent with your audience’s pain points, struggles, and desired transformation.</p><p>Resources:</p><p><br></p>Adaptive Marketing Program - Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!<br/><p><br></p><p>For a...
Nugget: Stretch Your Goals, Stretch Your Success
<p>It’s time to raise your standards. </p><p>Don't stay in a restrictive shell. Say yes to new opportunities and experiences that push you outside your comfort zone.</p><p>Everything you've done so far has gotten you here - what's next to level up? </p><p>Join a membership group, take a course, find a mentor, or surround yourself with people playing at a higher level to challenge you to grow!</p><p><br></p><p>This will expose you to new possibilities you can't even envision right now.</p><p><br></p><p>What new circle of...
Nugget: Avoid Launch Burnout Before It Starts
<p>When you go into launch, just remember: everything you're doing right now is a learning process and all the stress that comes along with it is not permanent.</p><p>You're gonna get through it!</p><p>So take care of yourself during a launch and make sure you hydrate, get good sleep, and eat well.</p><p>The mental game is more important than the strategies, the tactics, or the statistics.</p><p>No matter if it's a great launch or if you faced challenges, you're going to grow during this moment. You are not going to be...
