
The Artist Academy Podcast hosted by Andrea Ehrhardt. The purpose of this series is to show aspiring painters that it's completely possible to make a great career in the arts. We focus on the business side of art to help you attract more customers, increase profits, and ultimately live a life of creativity and financial freedom. www.ArtistAcademy.co
10

<p>In this week’s episode of the Artist Academy Podcast, I’m sitting down with my friend and Artist Academy member Ariane O’Day.</p> <p>I’ve known Ariane for about five years, during which I’ve had the privilege of watching her painting career blossom over time. She started out teaching and bartending but quickly realized those jobs were taking time away from the creative career she really wanted.</p> <p>Ariane shares what it took to finally let go of safety nets, find clients in a new community, and turn one opportunity into many through word of mouth...

<p>In this week’s episode of the Artist Academy Podcast, I’m talking with Brittany Wolfe of Painting with a Twist in Little Rock, Arkansas. She has been with the franchise for nearly 16 years and talks about how she was able to build a successful paint-and-sip studio, and how you can too.</p> <p>We talk about why she chose the franchise route, the support that comes with it, and everything that goes into keeping a studio running. From marketing and hiring artists to managing the finances and making sure customers have a great experience, there’s a lot more h...

<p>“Your worst client will teach you more about your business than your best one ever will. They’ll show you every gap in your process, every weakness in your communication, every boundary you didn’t set.”</p> <p>In this episode of the Artist Academy Podcast, I’m sharing some of the worst customer experiences I’ve had throughout my mural career and the business lessons those experiences taught me.</p> <p>From an unpaid project that ended up in court to mistakes I discovered in my own contracts, these stories weren’t always easy to go through, but they showed me...

<p>In this week’s episode of the Artist Academy Podcast, I’m talking about selling original canvas art and how I unexpectedly sold about $7,000 worth in just three weeks.</p> <p>I’ve made more than a million dollars with murals, but only around $50,000 from original canvas work in the last 13 years. So these recent sales really surprised me, especially because some of the paintings had been sitting around for many years.</p> <p>I’m sharing my pricing strategy to sell, and the different ways these paintings finally found buyers. I talk about getting out of my own head when...

<p>In this week’s episode of the Artist Academy Podcast, I’m joined by Daniel Scott, a coach for creatives who works with artists on creating a life that supports both their creativity and their financial goals. Daniel comes from an interesting background as a musician and former lawyer, having spent 12 years advising ultra-high-net-worth clients before shifting his focus to helping creatives build lives around their purpose.<br><br>We ended up going down a pretty interesting rabbit hole about what we actually mean when we say we want to be “successful.” Is it making more money? Having more freedom? B...

<p>In this episode of the Artist Academy Podcast, I’m joined by oil painter Chris Abigt. I met Chris at an art show in Springfield and was immediately drawn to her work. I ended up buying one of her prints and knew I wanted to have her on the podcast.</p> <p>Chris has turned art shows into a full-time business. She and her husband travel around the Midwest and do up to 18 shows a year. But there is a lot more to making art shows work than putting your paintings in a booth and hoping they sell.</p> <p>We...

<p>In this episode of the Artist Academy Podcast, I’m joined by Derrik Diza to dive into hiring, team building, and growing an art business beyond just yourself.<br><br>Derrik was previously on the podcast to talk about outreach. Since then, he has built a much bigger operation with employees, artists, a mentorship program, and systems that allow him to take on more work without doing everything himself.<br><br>With hiring as the focus of this month’s content, I wanted to hear what Derrik has learned from building his own team. He shares how to know when it...

<p>In this week's episode of the Artist Academy Podcast, I'm sharing why hiring a virtual assistant for around $150/month can completely change the way you run your art business.</p> <p>I'll walk you through what I delegate, when it's time to hire, and why your most valuable hours should be spent creating and promoting.</p> <p>Over the last couple of months, I've made over $100,000 while investing about $20,000 into hiring help. That decision has helped me avoid burnout and keep my workweek to 35 hours or less while still making a GREAT profit.</p> <p>Take a look at m...

<p>In this week’s episode of the Artist Academy Podcast, we're talking about why hiring an artist helper sooner than you think could be one of the best decisions you make for your business.<br><br>I'll walk you through the five levels of artist helpers, what I typically pay, and how to know which type of help is right for your business. I'll also share why you don't have to wait until you're overwhelmed to start hiring and how the right support can free you up to focus on growing your business.<br><br>If you'd like to lea...

<p>In this week's episode of the Artist Academy Podcast, I'm chatting with Kelli Panique, host of Picture Book Summit, an online conference created for aspiring and published children's book writers and illustrators. If you've ever dreamed of creating a children's book, whether you're writing, illustrating, or hoping to do both, this episode is for you.</p> <p>Since I'm currently working on my own picture book, I took this opportunity to ask all the beginner questions. Kelli shares what to expect at Picture Book Summit, how the children's publishing industry works, what agents and editors are looking for, and why...