Wharton Marketing Matters
Marketing Matters is hosted by Wharton marketing professors Barbara Kahn and Dr. Americus Reed, II. Each week they discuss marketing and advertising trends, consumer behavior, data and analytics, the latest in retail marketing, brand-building, and much more with their expert guests. Episodes are recorded at the Wharton School. Hosted on Acast. See acast.com/privacy for more information.
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Inside Time’s Best Inventions and Innovation Selection Process
Emma Barker Bonomo, Editorial Director at Time, joins Barbara & Americus to discuss how the magazine curates its annual Best Inventions list, highlighting the criteria, trends, and global significance behind the most impactful innovations of the year.<p > Hosted on Acast. See acast.com/privacy for more information.</p>
Best of 2025
This “Best of 2025” episode highlights insights from Shannon Shae Montoya, Global Head of B2B Marketing, Sponsorships, and Events at Yahoo; Toby Espinosa, Vice President of Ads at DoorDash; Adam Kornblum, Chief Creative Officer at L’Oréal; and Merill Hollander, founder of Fiametta, as they discuss how data-driven creativity, storytelling, and bold experimentation are shaping the future of marketing, retail media, beauty, and fine jewelry.<p > Hosted on Acast. See acast.com/privacy for more information.</p>
Highlights: Youth Logic | Think Faster, Talk Smarter
Highlights from Barbara & Americus' conversations with Connor Blakley, founder of Youth Logic, about effective Gen Z engagement, and Matt Abrahams, Stanford Graduate School of Business lecturer and author of Think Faster, Talk Smarter, who discussed practical frameworks for reducing anxiety and communicating with clarity and confidence.<p > Hosted on Acast. See acast.com/privacy for more information.</p>
Highlights: Adidas Originals | Amgen
<p>Annie Barrett, Vice President of Marketing for Adidas Originals, Basketball and Partnerships, and Sean Bruich, Senior Vice President of AI, Engineering and Data Science at Amgen, share insights on how iconic brand storytelling and rapidly evolving AI capabilities intersect to drive authenticity, collaboration, and transformative innovation across industries.</p><p><br></p><p > Hosted on Acast. See acast.com/privacy for more information.</p>
Navigating Marketing Shifts Amid AI, Inflation, and Cultural Change
<p>Peter Adams, Senior Writer at Marketing Dive, joins Barbara Kahn to explore how economic bifurcation, evolving loyalty drivers, and rapid advances in AI are forcing marketers to rethink strategies, adapt to cultural moments, and navigate an increasingly complex industry landscape.</p><p><br></p><p > Hosted on Acast. See acast.com/privacy for more information.</p>
Highlights: Take 5 Oil Change | Think Faster, Talk Smarter
Doug Zarkin, Chief Marketing Officer at Take 5 Oil Change and former CMO of Pearle Vision, joins Barbara Kahn and Dr. Americus Reed, II to discuss emotional branding through authenticity and creativity, while Matt Abrahams, Stanford Graduate School of Business lecturer, author of Think Faster, Talk Smarter, and host of Think Fast, Talk Smart: The Podcast, explains how to overcome anxiety, structure ideas, and communicate clearly under pressure.<p > Hosted on Acast. See acast.com/privacy for more information.</p>
Highlights: L’Oréal's Chief Creative Officer for U.S. Brands | Founder of Fiametta
L’Oréal’s Chief Creative Officer, Adam Kornblum, joins Barbara Kahn and Dr. Americus Reed, II to share how storytelling and experimentation fuel innovation across top beauty brands. Merill Hollander, founder of the contemporary fine jewelry brand Fiametta, tells Barbara and Americus how her company is redefining fine jewelry with lab-grown diamonds and a bold, self-expressive approach.<p > Hosted on Acast. See acast.com/privacy for more information.</p>
Spencer Spirit Holdings CEO, Steven Silverstein
Steven Silverstein, CEO of Spencer Spirit Holdings and head of Spirit Halloween, joins hosts Barbara Kahn and Dr. Americus Reed, II to discuss the business of seasonal retail—from scaling over 1,500 pop-up stores across North America to using AI, social media, and immersive experiences to sustain year-round engagement—and how the brand is now extending its magic into the Christmas market.<p > Hosted on Acast. See acast.com/privacy for more information.</p>
Amgen SVP of AI, Engineering and Data Science, Sean Bruich
Sean Bruich, Senior Vice President of AI, Engineering and Data Science at Amgen, joins Barbara Kahn and Dr. Americus Reed, II to discuss how AI’s rapid evolution is transforming industries—not by replacing humans, but by creating new opportunities that blend human expertise with advanced technology to drive innovation and efficiency.<p > Hosted on Acast. See acast.com/privacy for more information.</p>
Highlights: Yahoo's Global Head of B2B Marketing, Sponsorships, and Events | DoorDash's Vice President of Ads
<p>Shannon Shae Montoya, Global Head of B2B Marketing, Sponsorships, and Events at Yahoo, joins Barbara Kahn to discuss how Yahoo uses data, creativity, and nostalgia to craft immersive campaigns that connect with new generations. Plus, Toby Espinosa, Vice President of Ads at DoorDash, talks with Dr. Americus Reed, II about scaling the company from startup to global marketplace and the future of retail media innovation.</p><p><br></p><p > Hosted on Acast. See acast.com/privacy for more information.</p>
