Scaling DevTools
We investigate what it takes to grow developer tools and AI DevTools. Topics include developer marketing, DevRel, developer advocacy and developer experience. Featuring founders and key people from the likes of Vercel, ElevenLabs and OpenAI. Scaling DevTools is sponsored by WorkOS.
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Acquiring a startup: what to do AFTER the deal closes - with Dan Moore from FusionAuth
<p>In this episode, Dan Moore from FusionAuth breaks down how the company integrated Permify after the acquisition. We talk about customer communication, pricing and packaging, migration planning, internal enablement, and the practical work that turns an acquisition into a successful product integration.</p><p>Links:<br> • FusionAuth<br> • Permify<br> • Dan Moore on Bluesky</p>
Joel Griffith from browserless: from GitHub issue to bootstrapped business
<p>In this episode, Joel Griffith, founder of browserless, shares how he built browserless from a painful browser automation problem into a profitable, bootstrapped DevTools company. We cover the first customer, content-led growth, selling to developers, and the realities of building a durable software business.</p><p>Links:<br> • Joel's LinkedIn<br> • browserless <br> • Browserless' YouTube<br> • Browserless' blog<br> • Browserless' Linkedin</p>
Cloudflare devs @ AI Engineers Europe (Sunil Pai, Matt Carey & Thomas Ankcorn)
<p>In this episode, some of Cloudflare's dev team - Sunil Pai, Matt Carey, and Thomas Ankcorn join us from AI Engineers Europe to discuss code mode, radical simplicity and Pi.</p><p>Links:<br>- Cloudflare <br>- Sunil Pai <br>- Matt Carey <br>- Thomas Ankcorn </p>
Making AI multiplayer with Maggie Appleton from GitHub Next @ AIE Europe
<p>In this episode, Maggie Appleton from GitHub Next explains why "single player" AI tools are creating a team alignment crisis. We discuss the shift from solo CLI instances to multiplayer agentic environments, the launch of ACE (Agentic Collaboration Environment), and why the future of software isn't just about writing code faster—it's about using proactive agents to bridge the gap between developers, researchers, and the social fabric of a company.</p><p>This was recorded at AI Engineer Europe.</p><p><br>Links:</p>Maggie Appleton https://maggieappleton.com/GitHub Next https://githubnext.com/
AI broke traditional infra - with Kyle from Depot.dev @ AIE Europe
<p>In this episode, Kyle Galbraith from Depot shares the story behind building Depot CI and why traditional infrastructure is "crumbling" under the weight of AI-generated code. We discuss the shift from human-centric pipelines to agent-augmented workflows, the challenge of managing a 10x increase in code volume, and Kyle’s perspective on the rising tech hubs across Europe.</p><p>Links:<br>- Depot <br>- Kyle Galbraith </p>
Nick and Zack from WorkOS @ AIE: building real-world AI tools & running conference workshops
<p>In this episode, Zack Proser and Nick Nisi from WorkOS share what they’ve learned from building real-world AI tools and running high-impact workshops for AI engineers. We talk about finding "developer balance" by feeding biometric data into LLMs, the evolution of "skills" as a software primitive, and how to build seamless agentic loops that connect Slack, Linear, and Notion to eliminate context switching.</p><p>Links:<br>- WorkOS <br>- Zack Proser <br>- Nick Nisi </p>
What’s Working in DevTools Marketing Right Now? with Karl Hughes from Draft.dev
<p>In this episode, Karl Hughes from Draft.dev shares what he learned from surveying DevTools marketers about budgets, AI, content, and ROI. We talk about budgets, AI workflows, content strategy, distribution, and why events and human relationships still drive some of the best results in developer marketing.</p><p>Links:<br> • Draft.dev <br> • Karl Hughes<br> • Karl's LinkedIn</p>
Charity Majors on AI, Observability, and the Future of Software
<p>In the episode Charity Majors, founder and CTO of Honeycomb, talks about what changes when the cost of generating code drops toward zero. She explains why observability becomes the source of truth, why great products still depend on taste, and how fast feedback loops let teams ship faster without breaking everything.</p><p>We also get into why engineering teams need to speak in terms of business value, and how Charity thinks about writing, credibility, and building a public voice as a technical founder.</p><p>Links:<br> • Honeycomb<br> • Charity's blog<br> • Observability Engineering book</p>
Jakub Czakon - founder of Developer Markepear and former CMO of Neptune.ai (acquired by OpenAI)
<p>Jakub Czakon (Kuba) was until very recently the CMO of Neptune.ai, which was just acquired by OpenAI for an undisclosed amount. </p><p>He also writes Developer Markepear - my favourite DevTools marketing resource.</p><p>Links:</p>Developer MarkepearDeveloper Marketing CommunityJakub's linkedin
Matt Aitken from Trigger.dev @ AIE
<p>Matt Aitken is the cofounder and CEO of Trigger.dev - an AI workflows platform. </p><p>Links:<br>- Trigger.dev<br>- Matt Aitken <br>- AIE Europe </p>
