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Thriving Stylist Podcast

Thriving Stylist Podcast

The beauty industry has changed dramatically in the last 10 years. The days of hoping your good reputation and referrals was enough to grow or maintain your clientele died out and successful stylists today need a real marketing strategy. It's actually never been easier to grow a clientele as a hair stylist or a business as a salon owner, yet stylists are giving up or struggling more often than they are thriving in this incredible industry. When I was first building my clientele, I realized immediately that nobody was teaching true business skills and long term strategies to stylists or salon...

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Money & Tax Stuff You Should Know as a Stylist

Money & Tax Stuff You Should Know as a Stylist

<p >Why do we all get into this industry to make money, yet feel so uncomfortable actually managing it? Is your "dream career" turning into a self-sacrificing cycle because you're making emotional financial decisions instead of logical ones? If you're still praying for a big tax refund or keeping a pile of receipts in your center console, it's time for a serious financial intervention, and today I bring you what you need to know. </p> <p >In this one I'm getting into the messy, unsexy details of the "money stuff" we usually avoid. We're breaking down the brutal reality of r...

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8 Ways to Market Yourself as a Hair Stylist in This Economy

8 Ways to Market Yourself as a Hair Stylist in This Economy

<p >Is your business actually feeling the "crunch" of this 2026 economy, or are you just stuck on the wrong side of the Great Divide? If that effortless "glory season" of building a clientele feels like a distant memory, you aren't imagining it. The industry has shifted from a quantity game to a quality game, and honestly? Your marketing has to evolve or it's going to get left behind.</p> <p >Today, I'm getting real about the 8 specific ways you need to be marketing yourself as a stylist right now. We're moving past the "post and pray" method and getting intentional...

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Checklist for Stylists Getting Started or Getting Organized

Checklist for Stylists Getting Started or Getting Organized

<p >Ever feel like your salon business is more of a "free fall" than a well-oiled machine? Whether you're a fresh beauty school grad or a tenured stylist who's been making money for a decade, have you ever stopped to wonder: is my business actually set up for long-term wealth, or am I just one slow week away from a total collapse?<br /> <br /> Today, I pull back the curtain on the exact step-by-step checklist I gave my own daughter when she transitioned to booth rental. We're moving past the "money in, money out" trap and diving into the structural...

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7 Numbers Most Stylists Aren't Tracking But Should Be

7 Numbers Most Stylists Aren't Tracking But Should Be

<p >Are you tired of just worrying about whether you made enough to pay the bills this month? Are you ready to stop operating on gut feelings and start building a genuinely predictable, profitable business? This episode is for the stylist who is serious about scaling their income and finally overcoming the money shame and overwhelm that holds 95 percent of the industry back. Today, I ditch the basic industry garbage metrics and unveil the 7 specific numbers most stylists aren't tracking…but should be! </p> <p >We're talking real, tactical targets here, like how to calculate your true pre-tax income goal, the...

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The Second Job You Need If Clientele Is Building Slowly....

The Second Job You Need If Clientele Is Building Slowly....

<p >Are you working 60-hour weeks, juggling chair time with a second job, and still feeling like you're just hanging on by a thread? Stylists everywhere are asking if they're the only ones having to pick up a side hustle just to get by, and today, I want to shed light on what's happening right now in our industry and what exactly is going on. </p> <p >In this episode, we're cutting through the noise and revealing the single most profitable "second job" available to every stylist, and hint, it's a fully flexible, work-from-your-phone role that promises to double your i...

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The #1 Shift That Is Crippling Stylists & Owners

The #1 Shift That Is Crippling Stylists & Owners

<p >Are you feeling that exhaustion, that silent virus of burnout and resentment cutting through your salon? Maybe you're wondering why the joy and momentum of the pre-2020 industry seem gone, replaced by a deep, collective craving for the past? If so, then this one is for you. Today, I'm bringing you a slightly "woo-woo" mindset episode, and peeling back the layers on the Achilles heel that's crippling growth: our deep aversion to change.</p> <p >In this episode, I reveal a profound insight I had during my own reflection time, a real breakthrough moment for me, and I think...

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End Of Year Retail Strategy Every Salon Should Be Using

End Of Year Retail Strategy Every Salon Should Be Using

<p >Are you maximizing your salon's profit potential, or are you unintentionally leaving thousands on the table? Did you know the retail inventory on your shelves right now could be costing you? I consider this a can't-miss, strategic episode, and one that you just can't afford to skip! </p> <p >In this episode, I walk you through the critical, step-by-step exercise every single salon owner needs to complete before the year ends. This isn't just about counting bottles; this strategy will dramatically boost your tax savings, reveal the true health of your retail program, and instantly show you which products a...

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How to Keep Serving When the Market is Down

How to Keep Serving When the Market is Down

<p >Maybe your business is at a 15-year low due to the recent government shutdown, tech layoffs, or the painful "groceries vs. grooming" dilemma clients are facing? Or you may find yourself sacrificing your profit margin by slashing prices just to survive, only to create a "slippery slope" that leads to resentment. The service industry is facing massive uncertainty, and this is leaving many stylists feeling completely out of control, but we've got something to help…. </p> <p >In this episode, I'm joined by a special guest, Thrivers Certified Coach Nine, as we  unveil a revolutionary, recession-proof strategy: the Beauty Comm...

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8 Annual Planning Mistakes Stylists & Salons Should Avoid This Year

8 Annual Planning Mistakes Stylists & Salons Should Avoid This Year

<p >Are you happy with your business right now? I mean, truly happy? Are you making emotional decisions that are costing you real money and growth? If you wait until January to plan your year, you've already lost 20 percent of your earning potential, but it doesn't have to be this way. Today, I cut through the noise and deliver a no-fluff, 8-step framework designed to totally transform your 2026 revenue, because business, and life as a whole, shouldn't be just about surviving. </p> <p >So, let's make the tactical moves right now to create your most successful, efficient, and thriving year y...

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Take Home 6-Figures Without Extensions, Assistants or Double Booking

Take Home 6-Figures Without Extensions, Assistants or Double Booking

<p >Is it really possible to take home six figures, a $100,000 after-tax income, without relying on extensions, hiring an assistant, or the hustle of double booking? Today, we're diving deep into the math and the mindset behind building a streamlined, highly profitable solo stylist business without the "extras!"  </p> <p >When the average family of four needs over $200,000 just to be comfortable in major U.S. cities, the vision of the industry as "supplemental income" is over. Your income is critical, and the pressure to achieve is real. Stop the grind and start scaling your core services with confidence; this ep...

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