Gym World Worldwide
Gym World is a weekly show about making money in the fitness industry. Join the co-founders of Kilo, John Franklin and Mateo Lopez, as they interview some of the industry's most successful entrepreneurs.
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The blueprint for a long-lasting gym
<p>🌎 On today’s episode, Mateo Lopez chats with Andy McCloy of BCI Sports Performance & Fitness. Andy shares what it takes to keep a gym thriving for 25+ years: focusing on coaching as the core product, hiring slow, and developing real leaders. He also breaks down how to build a brand that outlives the owner and create long-term wealth through smart plays like owning your gym’s real estate.</p><p><br></p><p>P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness in...
Should you still affiliate with CrossFit?
<p>🌎 In this episode, John Franklin chats with Ben Bergeron about the big question gym owners keep asking: Should you still affiliate with CrossFit? Ben breaks down how his values evolved, why he ultimately stepped away, and the key questions every owner should ask to decide whether affiliation truly supports the culture and member experience they want to build.</p><p>P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here (https://usekilo.com/gym-world/) so you don't miss out.</p>...
The 90-day onboarding system that works
<p>🌎 Mateo Lopez sits down with Clark Hibbs from Yellow Rose Fitness to unpack the 90-day onboarding system that transformed his gym’s retention. Clark shares how consistent check-ins, personalized guidance, and clear structure help members stay for 30+ months.</p><p>P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here (https://usekilo.com/gym-world/) so you don't miss out.</p><p><br></p><p>📱 Socials:</p><p>Yellow Rose Fitness - (https://www.instagram.com/yellowrosefit/?hl=en) </p><p>Yellow...
The truth about gym profitability in 2026
<p>🌎 Every year, Two-Brain drops the State of the Industry report, the most complete look at what’s actually happening inside gyms. This week, John Franklin sits down with Chris Cooper to break down the 2025 numbers: why leads aren’t your problem, how semi-private models are taking over, and what’s really driving higher owner income.</p><p><br /></p><p>The real data. The real trends. No fluff.</p><p><br /></p><p>Download your free copy here: https://twobrainbusiness.com/the-state-of-the-fitness-industry-2025/</p><p><br /></p><p>P.S. If you like the show, then you'll love the Gym World newsletter...
Should you affiliate with HYROX?
<p>🌎 In this episode, host Mateo Lopez sits down with Conor Oakley from Forged Fitness to talk about one of the fastest-growing trends in fitness — HYROX. After nearly a decade as a CrossFit affiliate, Conor rebranded his gym and became Ottawa’s first HYROX partner.</p><p>Mateo digs into how Conor made the switch, what it takes to integrate HYROX without losing your existing members, and why this model might be one of the best new opportunities for gym owners.</p><p>P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin break...
Inside the $600K-a-month gym model
<p>🌎What happens when you blend a gym with a medical clinic? Jon Cheung figured it out. He built Evolve Strength — a hybrid fitness and healthcare model where trainers, physiotherapists, and specialists all work under one roof. It’s a system that keeps 7 gyms full, helps 15,000+ members, and generates up to $600K per month per location. Mateo Lopez talked to Jon about how he built it, how he structured leases for maximum efficiency, and why this “shopping mall for health and fitness” could be the future of gyms.</p><p><br></p><p>P.S. If you like the show, then you'll...
These gym owners opened 42 locations in 5 years
<p>🌎 John Franklin sits down with Josh Mildren and Benny Woolford from REVL Training — the duo who launched a gym franchise during COVID and grew it to 42 locations across five countries. They break down how REVL built an $11M global brand through tight programming, a proven presale playbook, and a focus on culture that’s fueling their next move into North America.</p><p>P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here (https://usekilo.com/gym-world/) so you don't m...
This UK gym owner is redefining the member experience
<p>🌎 John Franklin (https://www.instagram.com/johnisbuilding/) chats with Joe Gaunt (https://www.instagram.com/joehealthlabshq) from Zeno Health Club. They talk about creating a standout client experience and Joe's new health and wellness venture that could soon reach the American market.</p><p>P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here (https://usekilo.com/gym-world/) so you don't miss out.</p><p>📱 Socials:</p><p>Zeno Health Club - https://www.instagram.com/zenohealthclub/</p><p>Zeno...
John Franklin: What I'd do differently if I opened another gym tomorrow
<p>🌎 We talk to a lot of gym owners on Gym World, but today John Franklin (https://www.instagram.com/johnisbuilding/) flips the script. Mateo Lopez sits down with him to find out exactly what John would do if he opened another gym tomorrow. From the type of gym he’d run to how he’d price it, this episode is packed with lessons you can apply to your own business.</p><p>P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness...
These gym owners bring in $113K/month from CrossFit
<p>🌎 Ken Williams and Jessika Loving opened their first CrossFit gym well after the “peak era” of CrossFit. Today, they run four successful locations. In this conversation with Mateo Lopez, they break down how acquisitions, solid systems, and smart processes helped them grow after COVID and carve out a model that stands out in a crowded market.</p><p>P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here (https://usekilo.com/gym-world/) so you don't miss out.</p><p>📱 Soc...
