
We are putting a shoulder into the fitness industry and pushing it forward into the modern digital age. Eric Malzone, a 14-year industry veteran, entrepreneur, advisor, and coach, interviews the brightest movers and shakers in the fitness and health industries. Interviewing some of the industry's top executives, entrepreneurs, investors, and thought leaders, topics will vary covering cutting edge technology, entrepreneurship, hot industry trends, and so much more. If you're in or around the industry, this is how you keep your edge sharp.
10

<p > In this episode, Eric Malzone chats with Verdine Baker, who shares his inspiring journey from being a professional athlete 🏅 to leading StretchLab and now iFlex. They dive into how the wellness industry is evolving 🌿, the remarkable success of StretchLab 💪, and why consumer education is key to lasting health and wellness awareness 📚. Verdine highlights the importance of innovation, technology integration, and franchisee support in meeting the growing demand for high-quality wellness services ⚙️. The conversation also explores the challenges brought by COVID-19 😷 and how the future of stretching is becoming a vital part of everyday health practices 🧘♂️.</p> <h2 > 💡 Key Takeaways</h2> <p > 🌍 The wellness industry is experie...

<p >In this episode, Eric Malzone sits down with Amber Burke, COO of Burn Bootcamp, for a deep, candid conversation on what it really takes to scale a boutique fitness franchise without losing its soul. Amber shares her journey from Division I athlete and strength coach to C-suite leader, offering a rare operator's perspective on franchise growth, leadership, technology discipline, and community-driven fitness. They unpack Burn Bootcamp's steady rise from 250 to nearly 400 locations, why the brand has avoided outside capital, and how product integrity, people, and culture fuel long-term success. The conversation also explores the current state of boutique fitness...

<p >In this episode of the Future of Fitness, host Eric Malzone welcomes Brian Le Gette, co-founder of Ammortal. They dive deep into the inspiration, technology, and mission behind Ammortal's revolutionary wellness chamber—a futuristic device designed to enhance human vibrancy by synergistically working on the mind and body. Brian shares his entrepreneurial journey, the science behind stacking multiple bio-energetic modalities, and how Ammortal is transforming recovery and performance for professional athletes, high-net-worth individuals, clinics, and luxury hotels. The conversation also explores the evolving language of the wellness industry and Brian's vision for rebranding it around the concept of "human vib...

<p>In this episode, Robb Wolf returns to discuss the rapid advancements in AI, the state of the longevity and health industries, the impact of GLP-1 medications, and the systemic challenges within modern healthcare. He shares personal insights on using AI for language learning and health diagnostics, critiques the "majoring in the minors" in the longevity space, and explores how AI could democratize access to high-quality health information. Robb also delves into the potential of market-based reforms to address the healthcare crisis and gives an update on his company, LMNT.</p> <p>🔹 **AI as a Personal Health & Learning Tool** – Robb uses...

<p >In this episode, Dr. Nestor Rodriguez joins Eric Malzone to unpack what the future of health, fitness, and medicine really looks like—and why the traditional healthcare model is falling short. Dr. Rodriguez shares the origin story of Carbon World Health, a fully integrated model that blends medical care, fitness, recovery, hormones, aesthetics, and longevity under one roof. Drawing from his background in emergency medicine, work with professional athletes, and experience inside broken hospital systems, he explains why we've normalized suboptimal health—and how data-driven, personalized care can change that. The conversation dives into hormones, labs, VO₂ max, recovery, peptid...

<p >In this episode, Eric Malzone sits down with Alyssa D'Aquino, Vice President of Group Fitness at CR Fitness, to discuss a major shift in the big-box gym landscape: the integration of boutique-style Pilates Reformer studios inside traditional gym clubs. Alyssa shares her journey from dancer and behavioral therapist to corporate fitness leader, and explains how CR Fitness is leading the way by making high-end Pilates more accessible through an innovative, inclusive membership model.</p> <p >Key Takeaways</p> <p >🚀 The Big Announcement<br /> In 2026, CR Fitness will launch its first-ever Pilates Reformer Studio inside its McKinney, Texas location. This pil...

<p>In this episode, Eric sits down with Chris Mirabile, founder of Novos, to explore the science, business, and real-world impact of longevity. Chris shares his deeply personal journey—from being a health-focused teenager to surviving a brain tumor—which ultimately shaped his mission to help people live longer, healthier lives. The conversation dives into the hallmarks of aging, what longevity truly means, and the science-backed approaches to extending healthspan, including nuanced discussions around hormone optimization, peptides, and supplementation. Chris explains Novos' rigorous, research-driven philosophy, their product ecosystem, and how their formulations aim to deliver both short-term benefits like energy and...

<p >In this episode, Eric Malzone sits down with Dr. Ryan Greene, founder and CEO of Monarch Athletic Clubs. Dr. Greene shares his journey from exercise physiology and medical training to creating an all-in-one health club designed for true wellness—not just fitness. They dive into why our healthcare system is really a "sick care" system, how Monarch integrates medicine, personal training, recovery, and community under one roof, and the surprising reason their clubs stayed open during the pandemic. Dr. Greene also opens up about the future of longevity, the problem with having data but no actionable plan, and why me...

<p >In this episode, Dan Uyemura of PushPress returns to discuss the future of fitness technology with host Eric Malzone. They dive into PushPress's evolution into an AI-powered gym management platform, exploring how artificial intelligence is reshaping operations for independent, community-focused gyms. Dan shares real-world examples of AI in action—from automated member management and smart reporting to AI coaching assistants that personalize member experiences. The conversation also tackles the bigger picture: why AI adoption is essential for survival in today's fast-moving tech landscape, how gyms can leverage AI as a team member rather than a job replacer, and why th...

<p > The fitness and health industry is experiencing a major transformation driven by evolving consumer preferences, technological innovation, and the rise of artificial intelligence. In this episode, hosts sit down with Juliet Starrett and Alex Alimanestianu to break down the latest quarterly reports from major fitness industry players and explore the emerging bloodwork and health diagnostics revolution that's threatening to disrupt traditional healthcare companies.</p> <p > From the contrasting fortunes of legacy brands to the explosive growth in wearable technology, this conversation covers it all. Traditional gym chains like Lifetime Fitness and Planet Fitness are showing surprising resilience, with Planet...