
Join hosts Lynn Howard and Amanda Furgiuele on The Pursuit of Badasserie: The Podcast — where bold entrepreneurs come to get real about business growth, leadership, and making money without the fluff. With over 50 years of combined experience, they deliver no-BS insights on sales, systems, scaling, and success stories from global industry leaders. Whether you’re an aspiring entrepreneur, solopreneur, or seasoned CEO, this show gives you the mindset, strategy, and kick in the pants you need to grow your badass business (and life) with confidence.
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<p>Is this actually the business you want? If you're an entrepreneur who hit your revenue goals and still feel like something's off, you're not alone. In this episode of The Pursuit of Badasserie podcast, we talk about the business identity crisis that hits six- and seven-figure business owners, how to tell when you've outgrown your business, and why sunk cost, pride, and fear of judgment keep founders in the wrong business. We also cover whether to sell, close, or pivot, and the two-part question we ask clients before any big exit decision. Press play if you're wondering whether to...

<p>Here's an uncomfortable question: what if the problem you've been staring at for months isn't actually the problem?In this episode, we draw a hard line between being stuck (you're missing information or resources) and being too close (you've lost the perspective to see what's actually broken) — and we call out how often entrepreneurs mislabel the second one as the first.We've watched this play out over and over, most recently at our own Badasserie LIVE Reset, where one entrepreneur swore she was stuck while running 20 different offers with no real pipeline. She wasn't stuck. She was too close to...

<p>We just spent six days in Bangkok with 5 women entrepreneurs — and by the end of it, one of them had uncovered a $485,000 opportunity hiding inside a business she thought she already knew inside and out.That's the Badasserie LIVE Reset: our curated, six-day business retreat built for entrepreneurs who are done working IN their business and ready to finally work ON it. This isn't a “we held a retreat and it was awesome” episode. We're pulling back the curtain on the real breakthroughs, the money decisions, and the moments that made us go, “holy crap.”In this episode, we walk you t...

<p>Here's the truth nobody wants to admit out loud: you can build a badass business while you're still figuring it out. Not despite it. Alongside it. In this episode, we tackle one of the biggest myths in entrepreneurship: that you need a perfect plan before you're allowed to move, and we tell you exactly what you actually need to know before you take the next step.We get into why experiential learning beats academic learning every time in business (yes, even with an MBA in the room), why clarity almost always comes after action instead of before it, and...

<p>Five years. Two hundred episode drops. Zero scripts today.</p><p>We built The Pursuit of Badasserie one imperfect, unscripted conversation at a time — no plan, no polish, just two women figuring it out in real time. For episode 200, we didn't do a highlight reel. We did something scarier: we interviewed each other blind. Neither of us knew what the other would ask. No prep, no safety net — just five years of partnership laid bare.</p><p>In this episode, we get into:</p><p>● What we each respect about how the other runs their half of the business — and the...

<p>We didn’t set out to blow up the Badass Amplifier. We set out to fix what was broken — and what we found is that most entrepreneurs don’t need another cheerleader asking how they feel about their five-year plan. They need a system that tells them exactly what to build, when to build it, and how to get there. In this episode, we pull back the curtain on why we walked away from traditional “coaching” and rebuilt the Badass Amplifier as a full Business Operating System (BOS). If you’ve ever felt like the most overworked, underpaid employee in a company...

<p>We're willing to change our minds — sometimes on a whim, sometimes after years of evidence. In this episode, we're doing both. We're taking seven pieces of advice we used to believe wholeheartedly and telling you exactly why we've outgrown them.None of this advice was wrong for its moment. It's just incomplete — and business advice that doesn't evolve with you eventually starts working against you.The 7 beliefs we're retiring — and what we believe instead:1. "Work harder." → Hard work isn't a strategy, it's a multiplier — it multiplies whatever system you point it at, good or bad. We want you clever, focused, a...

<p>Every entrepreneur deserves respect. Not every entrepreneur is ready for change — and that distinction is the whole episode.</p><p>We're pulling back the curtain on something we don't usually say out loud: the entrepreneurs we can't help, and the ones we won't. This isn't about who's smart enough, talented enough, or passionate enough to build a business. It's about who is actually willing to confront reality, take ownership, and make different decisions. Perfect business owners don't exist — we don't need perfect, we need coachable.</p><p>In this episode, we cover:</p><p>● The coachability test. Being coachable isn't...

<p>We didn't set out to jump on a trending topic — but when we saw "entrepreneurial principles" taking over TikTok, we couldn't resist weighing in. Not with hustle-culture platitudes, not with a secret hack, but with what we've actually lived: over 55 years of combined entrepreneurship across continents, industries, and business models, from brick-and-mortar to fully virtual.In this episode, we break down the six non-negotiables we see separate the entrepreneurs who build something lasting from the ones who stay busy in the wrong direction. This is a mission briefing for anyone ready to stop spinning their wheels and start building a...

<p>If your launch flopped, your campaign tanked, or your offer sat in silence — first, welcome to entrepreneurship. Second, we need you to do something radical: don't feel anything about it yet. </p><p>In this episode, we're reframing failure from a personal verdict into a spreadsheet — because that's exactly what it is. A failed launch isn't a sign you're not cut out for this. It's data. And the difference between entrepreneurs who grow and those who quit is what they do with that data.</p><p>We're not here to coddle you. We're here to arm you with the fram...