Fitness Business Consulting
Our mission is simple: to pull back the curtain and share the proven strategies, marketing tactics, and business systems that are working right now to grow profitable Fitness, Pilates & Combat Studios.Whether you’re looking to increase memberships, improve client retention, or scale your studio, each episode brings you best practices and real-world insights to help you build a stronger, more successful business.If you wish to learn more about our services click belowhttps://fitnessbusinessconsulting.io/dfybc
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Building A Peronsal Brand To 600,000 Followers (Gerard Hall)
<p>If you want to grow your gym or fitness studio you can click here and book a call with Jayme https://fitnessbusinessconsulting.io/dfybc <br /><br />Gerard shares his journey from skepticism to success in organic marketing, affiliate marketing, and paid ads, revealing tactical strategies to grow and monetize social media audiences effectively.<br /><br /><b>00:00</b>The Journey to 600,000 Followers</p><p><b>08:52</b>Transitioning to Fitness Business</p><p><b>12:29</b>The Impact of Mentorship</p><p><b>16:36</b>Overcoming Challenges and Burnout</p><p><b>19:00</b>Going Viral and Rapid Growth</p><p><b>24:02</b>The...
The Sales Script Behind 11,000 Clients Sold (Full Breakdown)
<p>If you would like to learn more about our how we grow studios you can book a call here https://fitnessbusinessconsulting.io/dfybc <br /><br />Jayme Richardson breaks down the exact sales call framework FBC's team has used to sell over 11,000 memberships for fitness studios across the USA, Australia, Canada, and New Zealand. From the opening connection phase through to closing, the right questions to ask, and how to handle prospects who ramble, stall, or ghost. If you're a gym or studio owner running sales calls in-house, this episode will change how your team operates.</p>
Building a Passion Driven Fitness Business (Daniel Pardo)
<p>If you want to learn moer about our services you can book here https://fitnessbusinessconsulting.io/dfybc <br /><br />In this episode, Jayme Richardson and Daniel Pardo share their journeys from lack of confidence to fitness entrepreneurs. They discuss building a passion-driven business, navigating online and in-person training.<br /><br /><b>00:00</b>From High School Friends to Fitness Enthusiasts</p><p><b>19:51</b>The Journey to Becoming a Personal Trainer</p><p><b>25:38</b>Passion Over Profit: The Heart of Fitness Training</p><p><b>27:02</b>Motivation: The Drive Behind Success</p><p><b>29:50</b>Building a Personal Training...
The 7 Step Facebook Ad Checklist Unblock Your Lead Flow
<p>If you want to grow your studio you can book a call below <br />https://fitnessbusinessconsulting.io/dfybc <br /><br />Learn a simple seven-step Facebook ads checklist for fitness studio owners to generate quality leads and convert them into clients. This guide covers campaign selection, audience targeting, creative tips, lead forms, follow-up strategies, and automation.<br /><br /><b>00:00</b>Introduction to Effective Facebook Ads for Gyms</p><p><b>02:47</b>Choosing the Right Campaign Structure</p><p><b>06:06</b>Targeting Your Audience Effectively</p><p><b>08:57</b>Creating Compelling Ad Creative</p><p><b>10:27</b>Utilizing Lead Forms for...
The 8 R'S For A Successful Franchise
<p>If you want to grow your studio you can click below<br />https://fitnessbusinessconsulting.io/dfybc <br /></p><p>In this episode, Andrew Simmons, CEO of Vision Personal Training Studios, shares the core principles behind building a successful personal training business. He discusses the importance of the eight Rs—Role Model, Rapport, Result, Reputation, Retention, Raving Fans, Referrals, and Revenue—and how they drive long-term success in the fitness industry.</p><p><br /><br /><b>00:00</b>The 8 R'S</p><p><b>05:59</b>Integrating Values into Business Practices</p><p><b>10:40</b>Relatability in Fitness Coaching</p><p><b>13:24</b>Unde...
How to Build a Sustainable Pilates Business in 2026 (The Pilates Journal)
<p>If you want to book a call with Jayme click below<br />https://fitnessbusinessconsulting.io/dfybc <br /><br />This episode features industry expert CJ discussing the explosive growth of Pilates, the evolution of studio models, instructor development, and future trends. Gain insights into business strategies, equipment innovations, and how to thrive in the competitive Pilates landscape.<br /><br /><b>00:00</b>Introduction and Industry Growth</p><p><b>02:13</b>Why the Pilates Journal Was Created</p><p><b>03:04</b>History and Development of Reform Studios</p><p><b>03:55</b>Joseph Pilates and Contrology</p><p><b>05:21</b>Different Styles of...
$100K Nutrition Opportunity & GLP-1s (Jenny O'Mahony
<p>In this podcast episode, dietitian Jenny discusses the critical differences between dietitians and nutritionists, the impact of GLP-1 medications on weight loss, and the importance of accountability in nutrition coaching. The conversation explores how gym owners can integrate nutrition into their business models legally and effectively, emphasizing the significance of community support and simple habit changes for achieving better results. Jenny also highlights the future of nutrition in the fitness industry, advocating for a holistic approach to weight loss that goes beyond calorie counting.<br /><br /><b><br />00:00 </b>Understanding Nutrition: Dietitian vs. Nutritionist</p><p><b>02:53 </b>The...
The 7-Step Sales Framework for studio owners
<p>If you’re ready to grow your studio, book a call with Jayme here 👉 https://fitnessbusinessconsulting.io/learnmorebc<br /></p><p>Jayme Richardson, owner of Fitness Business Consulting, shares a seven-step framework for effective sales in fitness studios. He emphasizes the importance of building rapport, understanding clients' goals, exploring their past experiences, and pitching in a simple yet engaging manner. The discussion also covers trial closing techniques and the importance of securing commitment from potential clients.<br /><br /><b>00:00</b>Introduction to Effective Sales in Fitness</p><p><b>02:47</b>Building Rapport and Understanding Goals</p><p><b>06:11</b>Explo...
Why Passion Alone Won’t Grow Your Gym (Sara McNelis)
<p>If you’re ready to grow your studio, book a call with Jayme here 👉 https://fitnessbusinessconsulting.io/learnmorebc<br /><br />In this podcast episode, Sara shares her journey as a gym owner and the challenges faced in the fitness industry. She emphasizes that passion for health and fitness is not enough; one must also develop marketing and sales skills to succeed. The conversation covers the evolution of fitness trends, the importance of community, and the resilience required to navigate legal battles. Sara also discusses integrating recovery into fitness businesses and the significance of personal connection with members.<br /><br /><b>00...
I Ranked Every Way Gyms Get Leads (Most Are a Waste of Time)
<p>If you’re ready to grow your studio, book a call with Jayme here 👉 https://fitnessbusinessconsulting.io/learnmorebc</p><p><br />Jayme Richardson discusses effective lead generation strategies for fitness studios, ranking various methods from least to most effective. He emphasizes the importance of low-effort, high-reward tactics, such as email and text marketing, while critiquing less effective methods like cold DMs and traditional advertising. The conversation also highlights the significance of content creation and referrals in nurturing leads and driving conversions, ultimately advocating for mastering meta ads with direct offers as a key skill for success.<br /><br /><b>00:00</b>Lea...
