AI Explored
This is the podcast for marketers, creators, and business owners who want to know how to use AI. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover practical and actionable ways to put AI to work.Show notes at Socialmediaexaminer.com/aipod
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How to Build Your Own AI Apps (No Coding Required)
<p>Are you spending too much every month on software subscriptions that don’t actually fit the way your business works? I interview Erika Stanley to learn how to brainstorm, build, and launch custom AI apps that replace expensive software, even with zero technical background.</p>Why Business Owners Are Building Custom AI Apps Instead of Buying SoftwareStart With the Minimum Viable Product MindsetBrainstorming and Creating a Product Requirements DocumentBuilding the App With a Vibe Coding PlatformDeploying, Hosting, and Keeping the App Secure<p><br></p><p><br></p><p>Guest: Erika Stanley | Show Notes: socialmediaexaminer.com/a125</p><p><br...
How to Create Pro-Quality AI Videos With Gemini Omni
<p>Want to create professional-looking video content without filming yourself or hiring a production crew? I interview Eve Whitaker to discover how to use Google's Gemini Omni to create an AI avatar, produce scroll-stopping video hooks, edit existing footage, and assemble longer videos from 10-second clips.</p>What Is Gemini Omni and How to Access ItHow to Create an AI Avatar With Gemini OmniThe Four-Element Prompting Formula for AI VideoHow to Create Scroll-Stopping Video HooksHow to Edit Existing Video With Gemini OmniHow to Assemble Longer Videos From 10-Second Clips<p><br></p><p><br></p><p>Guest: Eve Whitaker | Show...
How to Think Like a Filmmaker: AI Video With Seedance
<p>Want a repeatable workflow for turning a simple concept into polished AI video content using tools like Seedance? I interview Ross Symons to discover a step-by-step process for producing professional-quality AI video, from developing a concept and building key visuals to generating clips with Seedance and assembling them into a finished piece.</p>Why AI Video Quality Depends on How Well Creators Communicate With ModelsDevelop the Concept Behind the AI VideoBuild Key Visuals Using the Subject, Environment, and Character FrameworkBuild an AI Video Storyboard Using KeyframesGenerate Video With Seedance and Assemble the Final Piece<p><br></p><p><br><...
How to Get AI to Recommend Your Business
<p>Wondering how to optimize your website so AI systems treat your business and content as a trusted source? I interview Liron Segev to learn how to create content that gets recommended by AI tools like ChatGPT, Claude, and Perplexity.</p>Why Your Business Needs Content for Humans and AIHow to Lay the Foundation of AI Visibility With Your Website and Newsletter ContentHow to Develop Content That AI Cites and RecommendsHow to Build an AI Content Strategy for Getting Recommended by AIThe Technical Setup for Getting Recommended by AI<p><br></p><p><br></p><p>Guest: Liron Segev | Show...
How to Use AI to Dramatically Improve Your Quality
<p>Want to improve AI output quality so your content, reports, and deliverables don't read like everyone else's? I interview Austin Marchese to discover how to build AI personas and feedback loops that improve the quality of your deliverables before anyone else sees them.</p>Setting Up the Feedback System With Projects, Skills, and a Knowledge BaseBuilding Your AI Customer Persona From Real DataCreating an Internal AI Focus Group With Multiple AI Customer PersonasTesting the Feedback Loop Until It Matches Reality<p><br></p><p><br></p><p>Guest: Austin Marchese | Show Notes: socialmediaexaminer.com/a121</p><p><br></p><...
How to Build AI Employees to Get Work Off Your Plate
<p>Wondering how to train AI to match your standards and schedule it to work autonomously? I interview Callan Faulkner to learn how to build, train, and schedule AI employees that take manual work off your plate and free you and your team to focus on strategy and creativity</p>Three Foundational Concepts for AI EmployeesHow to Chat With AI to Build an AI Employee From Scratch Turn Your Chat Into a Reusable Claude Skill to Create Your AI EmployeeHow to Train and Text AI Employees to Give You A-Plus OutputScheduling AI Employees to Run Autonomously With Claude Co-Work<p><b...
Building an AI Creative Director: From Ideas to Finished Content With Claude
<p>Want to build an AI-powered system in Claude that drafts threads, newsletters, video scripts, and carousels from a single source? I interview Nicky Saunders to discover how to build an AI creative director using Claude that transforms voice journaling into multiple forms of content that match your voice and style.</p>Establishing Your Creative Vision and Style Before Building an AI Content SystemBuilding Two Foundational Skills: The Brand Voice Skill and Social Media Style SkillUsing the DraftLoop Content Workflow to Go From Voice Journal to Multi-Platform Posts<p><br></p><p><br></p><p>Guest: Nicky Saunders | Show Notes...
Why Your AI Images Look Like Everyone Else's (and How to Fix It)
<p>Wondering how to create AI visuals that don’t look like everyone else’s? I interview Lauren deVane to discover a seven-pillar prompt framework for creating original AI images in Magnific with ChatGPT.</p>What’s changed with AI-Generated Image ToolsB2C and B2B Use Cases for AI-Generated ImagesHow to Create Professional AI-Generated Images: The 7-Pillar Prompt FrameworkHow to Use Magnific to Create Professional AI-Generated Images With Multiple Tools<p><br></p><p><br></p><p>Guest: Lauren deVane | Show Notes: socialmediaexaminer.com/a118</p><p><br></p><p><br></p><p>Review our show on Apple Podcasts</p><p>S...
How to Build AI Automations With Claude Cowork
<p>Wondering how to start building real automations for your business? I interview Isar Meitis to learn how to use Claude Cowork to plan, build, and deploy AI automations.</p>Claude Chat vs. Claude Code vs. Claude CoworkWhen Should You Switch to Claude Cowork?3 Things You Need to Shift from Human Orchestration of AI to Agentic AI AutomationHow to Write Product Requirements Documents with ClaudeBuilding a Minimum Viable Product Development PlanConnecting Claude to Your Tech Stack: Folder Permissions & ConnectorsUsing Claude via the Chrome Browser & Mobile App<p><br></p><p><br></p><p>Guest: Isar Meitis | Show Notes: socialmediaexaminer.com...
How Open-Weight AI Models Could Save Your Business Thousands
<p>Curious whether there's a way to run capable AI models without paying premium subscription fees every month? I interview Chris Penn to learn about open-weight AI models that cut your AI costs while maintaining privacy and capability.</p>What Open-Weight Models Are and Why They MatterFour Core Benefits of Using Open-Weight ModelsPractical Use Cases for Open-Weight Models in BusinessThe Hardware and Software You Need to Run Open-Weight Models LocallyHow to Choose the Right Open-Weight ModelHow to Get Started With Open-Weight Models<p><br></p><p><br></p><p>Guest: Chris Penn | Show Notes: socialmediaexaminer.com/a116</p><p><br><...
