Above Asking, Content Marketing and Real Estate Branding Strategy for Real Estate Agents
Most real estate podcasts tell you what to post—the trends, the templates, the strategies everyone swears by. Above Asking is different. This is a perspective-driven show for the next-gen real estate agent who wants to build a brand that stands out by learning how to think, not just what to do. If you're showing up, posting consistently, doing all the things, but you're starting to wonder if any of this is actually going to work, you're in the right place. Everyone's giving you the what. Nobody's teaching you the how. So you're out here with no real strategy behind an...
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What Real Estate Agents Can Learn From Successful Creators with Katelyn Rhoades
<p>🔗 Ready to join Coffee & Contracts? Use code ABOVE20 to get $20 off your first month HERE. The membership platform for real estate agents who want content, strategy, and a community that actually gets it.</p><p>What do successful creators understand that so many real estate agents are still missing?</p><p>In this episode, I'm joined by Katelyn Rhoades, CEO of Enfluence Marketing Studio and host of the Call Her Creator podcast. We talk about why chasing trends keeps so many agents stuck, why real growth comes from small, consistent actions, and how to stop waiting until everything feels per...
What Real Estate Agents Are Asking About Content, Branding, and Confidence
<p>🔗 Ready to join Coffee & Contracts? Use code ABOVE20 to get $20 off your first month HERE. The membership platform for real estate agents who want content, strategy, and a community that actually gets it.</p><p>Why does content feel so much harder than everyone else makes it look?</p><p>We asked you what we can yap about, cry about, or solve together, and you delivered. Today, I'm answering your biggest questions, from comparing yourself to other real estate agents and feeling awkward on camera to finding your way back after time away or wondering if your story is int...
If I Were a New Real Estate Agent Today, Here's How I'd Build My Brand
<p>🔗 Ready to join Coffee & Contracts? Use code ABOVE20 to get $20 off your first month HERE. The membership platform for real estate agents who want content, strategy, and a community that actually gets it.</p><p>If you were a brand new real estate agent today, where would you even start?</p><p>In this episode, I'm sharing exactly what I'd focus on if I were building a real estate brand in today's market. So much has changed since I got started, and that means my advice has changed too. We'll talk about what actually matters when you're starting from scr...
How to Build a Real Estate Brand People Actually Remember with Wendy Forsythe
<p>🔗 Ready to join Coffee & Contracts? Use code ABOVE20 to get $20 off your first month HERE. The membership platform for real estate agents who want content, strategy, and a community that actually gets it.</p><p>Is your real estate brand actually memorable or are you just adding to the noise?</p><p>In this episode, I'm joined by Wendy Forsythe, Chief Marketing Officer at eXp Realty, to unpack the framework behind identifying your unique advantage. As AI changes the way agents build their brands, we dive into what really separates the agents people remember from the ones who blend in...
How Much Time Should Real Estate Agents Spend on Social Media?
<p>🔗 Ready to join Coffee & Contracts? Use code ABOVE20 to get $20 off your first month HERE. The membership platform for real estate agents who want content, strategy, and a community that actually gets it.</p><p>A lot of agents think social media takes too much time. But most people quit before they ever get to see what that effort can turn into.</p><p>In this episode, I'm answering one of the biggest questions agents ask me. How much time should you actually be spending on social media, and when can you realistically expect results? We're getting into why so...
What a Personal Brand Actually Means for Real Estate Agents with Brand Strategist Candice Carcioppolo
<p>🔗 Ready to join Coffee & Contracts? Use code ABOVE20 to get $20 off your first month HERE. The membership platform for real estate agents who want content, strategy, and a community that actually gets it.</p><p>If you've ever felt like you're showing up consistently and posting the content but people still aren't reaching out, this episode is going to give you a huge lightbulb moment.</p><p>The problem might not be your content strategy. It might be that people still don't know who you actually are. In this conversation with brand strategist Candice Carcioppolo, we unpack what personal bra...
Has Instagram Stopped Trusting You Because of This?
<p>🔗 Ready to join Coffee & Contracts? Use code ABOVE20 to get $20 off your first month HERE. The membership platform for real estate agents who want content, strategy, and a community that actually gets it.</p><p>If your reach has been dropping lately, it might not be because your content is bad. It might be because Instagram has stopped trusting you.</p><p>In this episode, I'm sharing a lesson I learned from my own account after going through a season of inconsistency and watching my reach take a hit. We all know consistency matters, but I don't think most peo...
Why Your Content Isn't Converting (Even When You're Posting Consistently) with Chelsea Peitz
<p>🔗 Ready to join Coffee & Contracts? Use code ABOVE20 to get $20 off your first month HERE. The membership platform for real estate agents who want content, strategy, and a community that actually gets it.</p><p>If you've ever felt like you're doing everything right on social media but it's still not turning into real conversations or clients, this episode is going to hit.</p><p>Because the problem might not be your consistency, your content strategy, or the algorithm. It might be that people still don't know who you actually are.</p><p>That’s why I invited Chelsea Peitz...
Reach Gets You In the Room. Memory Gets You the Client
<p>🔗 Ready to join Coffee & Contracts? Use code ABOVE20 to get $20 off your first month HERE. The membership platform for real estate agents who want content, strategy, and a community that actually gets it.</p><p>You can have a million views and still be the agent nobody thinks to call. And honestly, that’s the part no one on social media is talking about.</p><p>In this episode, I’m breaking down why reach is not the goal anymore and what actually makes people remember you when it’s time to buy or sell. We’re getting into the differe...
How to Build a Personal Brand as a Real Estate Agent Without Oversharing Your Entire Life with Haley Ingram
<p>🔗 Ready to join Coffee & Contracts? Use code ABOVE20 to get $20 off your first month HERE. The membership platform for real estate agents who want content, strategy, and a community that actually gets it.</p><p>If posting more of your life was the secret to growing your real estate brand, wouldn’t social media feel a whole lot easier by now?</p><p>In this episode, I’m sitting back down with Haley Ingram, the CEO and founder of Coffee & Contracts, to unpack the pressure real estate agents feel to be everywhere online, constantly visible, and always sharing more. We’re t...
