GRC PR 360
PR 360 is a weekly podcast that brings together the brightest minds in public relations, communications, and media to discuss the topics and trends you need to know about. From C-Suite executives and social media experts to top tech innovators and award-winning journalists, PR 360 delivers engaging conversations that transcend traditional PR talk to explore the ever-evolving intersection of business and media. Get practical insights on topics ranging from AI and cybersecurity to crisis communication, brand reputation, and more. Join us each week as we uncover the diverse forces shaping the future of communications.Produced by Global Results Communications Hosted on Acast...
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The Sports Reporter's PR Advantage with Scott Braswell
<p>Scott Braswell is a Public Relations Associate at Launchpad Creative. Launchpad partners with financial services firms on tailored marketing, branding, and social media initiatives, helping them launch into their next phase of exponential growth. Before entering the PR world in 2021, Scott spent 6-plus years in the broadcast media as a reporter and play-by-play announcer. In this episode, Scott shares his journey from sports journalism to PR, highlighting how broadcast skills translate into effective public relations strategies. </p><br><p>Key Takeaways:</p><p>- The transition from sports journalism to PR</p><p>- How to build credibility</p><p...
How to Stay Calm and On-Message in a Crisis with Chris Jones
<p>Chris Jones is the Senior Vice President at Pierpont Communications. Chris partners with clients to craft strategic communications supporting major transactions, internal initiatives, and crisis management. With 25 years of experience and an engineering background. In this episode, Chris shares expert insights on crisis management, including FEMA-certified communication strategies, and the importance of message discipline. </p><br><p>Key Takeaways:</p><p>- Message discipline and trust in crisis</p><p>- Developing crisis communication plans</p><p>- FEMA crisis communications certification </p><br><p>Episode Timeline:</p><p>1:45What's it like to be the calmest person in the r...
Helping Brands Activate and Thrill in LA's Great Sports Decade with Ryan Bowling
<p>Ryan Bowling is the head of two global agencies, THRILL Communications and the newly launched Local Action Marketing, providing on-the-ground marketing services to international sporting associations and brands looking to navigate and activate around major LA global sporting events, such as the 2026 World Cup and the 2028 Olympic & Paralympic Games. In this episode, Ryan shares insights on leveraging global sporting events to create impactful brand stories, navigating international markets, and crafting emotional thrills. </p><br><p>Key Takeaways:</p><p>- Strategies for on-the-ground activation during the 2028 Olympics</p><p>- Building international partnerships and navigating cultural nuances</p><p>...
Optimizing Your Brand for AI Search with Apurva Sarkar
<p>Apurva Sarkar is head of AI strategy at DKC Analytics, where he develops and executes comprehensive technical page optimizations, content creation strategies, and online brand-building opportunities for multiple clients. On this episode, he discusses the how brands can adapt their strategies to stay visible in a rapidly changing AI-driven search environment.</p><br><p>Key Takeaways:</p><p>- Strategies for brand visibility in AI search</p><p>- The role of social media and user-generated content in AI visibility</p><p>- AI search market share and trends</p><br><p>Episode Timeline:</p><p>1:25The evolution of...
Why PR Must Support Journalism in a Changing Media Landscape with Erin Dolin
<p>Erin Dolin is the Executive Vice President of The Fletcher Group, a PR and content marketing agency that drives action and long-term impact. As a former journalist and reporter, she has a unique view of the current media landscape, which she recently discussed in a compelling blog post titled "Earned Media's Moment Comes with a Responsibility,” which she discusses on this episode.</p><br><p>Key Takeaways:</p><br><p>- The role of PR in supporting journalism</p><p>- The future of journalism</p><p>- Challenges in online publishing and content distribution</p><br><p>Episode Ti...
Hiring Trends in Aerospace and Defense with David Dickey
<p>David Dickey is the CEO of the Patriot Group, a high-end executive and senior engineer search firm for aerospace, defense, and drone talent. With over 30 years of experience in aerospace and defense, David brings a rare blend to the executive search world: part founder, part operator, part coach, and 100% committed to helping companies hire elite leadership talent. In this episode, David shares insights into hiring trends in aerospace and defense, the importance of leadership, and the impact of stealth-mode startups. </p><br><p>Key Takeaways:</p><p>- Current hiring needs in aerospace and defense</p><p>- Stealth m...
The Art of Humanizing Tech for the Public with Stephen Francy
<p>Stephen Francy is a Vice President at Rubenstein Public Relations, where he leads national and global campaigns across technology, defense, AI, aviation, finance, culture, and emerging industries. He works with founders, CEOs, and public figures to shape narratives at key inflection points—launches, breakthroughs, crises, and category shifts. In this episode, Stephen shares insights on storytelling, humanizing technology, and staying ahead in emerging tech fields like AI, quantum computing, and flying cars. </p><br><p>Key Takeaways:</p><p>- Humanizing complex technology through storytelling</p><p>- The advent of quantum computing </p><p>- Taking a stand in t...
Going Solo in PR, Unlocking Brand Stories and Booking Podcasts with Adam Belmont
<p>Adam Belmont is the founder of A to B Strategies, a communications consultancy where he merges his big-agency experience with the nimbleness of a solopreneur. He’s also “The Podcast Guy” who helps his clients get booked on top-tier shows. In this episode, Adam recounts his journey from agency work to creating his own consultancy. He also shares how to craft compelling brand stories, the art of podcast pitching, and the importance of authenticity in social media content.</p><br><p>Key Takeaways:</p><p>- Adam's transition from agency life to independent consulting</p><p>- Crafting compelling brand st...
Successful Strategies for B2B Software Companies with Jodi Holzband
<p>Jodi Holzband is the founder of Classic Bart PR + Communications. A 20-plus-year PR veteran, Jodi started her company to help B2B technology companies cut through the noise, tell stories that appeal to their target audiences, and increase brand recognition. In this episode, Jodi shares her insights on effective B2B PR strategies, the importance of storytelling, and how startups can leverage research and awards to build credibility.</p><br><p>Key Takeaways:</p><p>- B2B PR strategies for tech companies</p><p>- Working with high-growth companies</p><p>- Using awards to showcase growth</p><br>...
The Power of Collectives: Reshaping the Agency Economy with Jason Flack
<p>Jason Flack is the CEO and Founder of Collective OS, which connects firms with vetted partners so they can win more opportunities, offer more services, and capture more revenue—without hiring or more overhead. He's a serial entrepreneur, focused on helping agencies foster real, meaningful connections that create win-win scenarios for all. In this episode, Jason discusses how trusted partner networks are reshaping agency operations, enhancing flexibility, and leveraging AI for competitive advantage.</p><br><p>Key Takeaways:</p><p>- The rise of collectives and trusted partner networks</p><p>- How AI is changing the agency landscape</p><p...
