GRC PR 360
PR 360 is a weekly podcast that brings together the brightest minds in public relations, communications, and media to discuss the topics and trends you need to know about. From C-Suite executives and social media experts to top tech innovators and award-winning journalists, PR 360 delivers engaging conversations that transcend traditional PR talk to explore the ever-evolving intersection of business and media. Get practical insights on topics ranging from AI and cybersecurity to crisis communication, brand reputation, and more. Join us each week as we uncover the diverse forces shaping the future of communications.Produced by Global Results Communications Hosted on Acast...
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The Virtuous Cycle of Media Relations with David Barkoe
<p>David Barkoe is the Founder & CEO of Carve Communications, and with over 25 years of experience as a PR and digital marketing executive, he has developed, managed, and executed strategic communications and consumer engagement campaigns for some of the world’s most influential brands and innovative startups. In this episode, David shares insights on the virtuous cycle of media relations, the importance of earned media in the AI era, and effective executive communication strategies.</p><br><p>Key Takeaways:</p><p>- How David worked with clients in God, sports, drugs, and education simultaneously</p><p>- The Virtuous Cycle of...
How Data-Driven Press Releases Can Lead to Top-Tier Placements with Vince Galloro
<p>Vince Galloro is the Principal at Sunrise Health Communications, where he creates media relations, thought leadership, and corporate communications strategies for companies partnering with healthcare providers. In this episode, Vince shares insights into how healthcare companies can leverage press releases to generate earned media, his transition from journalism to healthcare PR, effective storytelling strategies, and the importance of data-driven press releases.</p><br><p>Episode Timeline:</p><p>1:40Vince's Transition from journalism to healthcare PR</p><p>4:00Vince's favorite stories that he's covered</p><p>6:15How journalism skills benefit PR strategies</p><p>8:25Overview of Sunrise Health Communications</p><...
Building Credibility in the AI Era: Strategies for B2B Tech with Josh Inglis
<p>Josh Inglis is the founder and principal of Propllr, a PR and content marketing firm that helps B2B technology companies build trust to more effectively increase sales, attract talent, and raise capital. He’s also been named by Business Insider as one of the top people in Tech PR. In this episode, Josh shares insights on building credibility in the AI era, effective strategies for thought leadership in B2B tech, and how to stand out on AI search. </p><br><p>Key Takeaways:</p><p>- Building B2B credibility</p><p>- The Trust Engine Framework </p><p...
Making Complex Tech Easily Digestible for the Public with Matt Hurst
<p>Matt Hurst is the Head of Global Corporate Communications at Quest Software. He’s a data-driven, results-oriented tech and AI communications professional who’s been described as "a triple threat" for leading work across external, internal, and executive communications. On this episode, Matt shares insights on communicating complex tech and AI concepts to the public and internal teams, his unique journey from sports writing to tech PR, and his appearance on "Wheel of Fortune."</p><br><p>Key Takeaways:</p><p>- Communicating complex tech and AI ideas</p><p>- What it's like to be on "Wheel of Fort...
The Sports Reporter's PR Advantage with Scott Braswell
<p>Scott Braswell is a Public Relations Associate at Launchpad Creative. Launchpad partners with financial services firms on tailored marketing, branding, and social media initiatives, helping them launch into their next phase of exponential growth. Before entering the PR world in 2021, Scott spent 6-plus years in the broadcast media as a reporter and play-by-play announcer. In this episode, Scott shares his journey from sports journalism to PR, highlighting how broadcast skills translate into effective public relations strategies. </p><br><p>Key Takeaways:</p><p>- The transition from sports journalism to PR</p><p>- How to build credibility</p><p...
How to Stay Calm and On-Message in a Crisis with Chris Jones
<p>Chris Jones is the Senior Vice President at Pierpont Communications. Chris partners with clients to craft strategic communications supporting major transactions, internal initiatives, and crisis management. With 25 years of experience and an engineering background. In this episode, Chris shares expert insights on crisis management, including FEMA-certified communication strategies, and the importance of message discipline. </p><br><p>Key Takeaways:</p><p>- Message discipline and trust in crisis</p><p>- Developing crisis communication plans</p><p>- FEMA crisis communications certification </p><br><p>Episode Timeline:</p><p>1:45What's it like to be the calmest person in the r...
Helping Brands Activate and Thrill in LA's Great Sports Decade with Ryan Bowling
<p>Ryan Bowling is the head of two global agencies, THRILL Communications and the newly launched Local Action Marketing, providing on-the-ground marketing services to international sporting associations and brands looking to navigate and activate around major LA global sporting events, such as the 2026 World Cup and the 2028 Olympic & Paralympic Games. In this episode, Ryan shares insights on leveraging global sporting events to create impactful brand stories, navigating international markets, and crafting emotional thrills. </p><br><p>Key Takeaways:</p><p>- Strategies for on-the-ground activation during the 2028 Olympics</p><p>- Building international partnerships and navigating cultural nuances</p><p>...
Optimizing Your Brand for AI Search with Apurva Sarkar
<p>Apurva Sarkar is head of AI strategy at DKC Analytics, where he develops and executes comprehensive technical page optimizations, content creation strategies, and online brand-building opportunities for multiple clients. On this episode, he discusses the how brands can adapt their strategies to stay visible in a rapidly changing AI-driven search environment.</p><br><p>Key Takeaways:</p><p>- Strategies for brand visibility in AI search</p><p>- The role of social media and user-generated content in AI visibility</p><p>- AI search market share and trends</p><br><p>Episode Timeline:</p><p>1:25The evolution of...
Why PR Must Support Journalism in a Changing Media Landscape with Erin Dolin
<p>Erin Dolin is the Executive Vice President of The Fletcher Group, a PR and content marketing agency that drives action and long-term impact. As a former journalist and reporter, she has a unique view of the current media landscape, which she recently discussed in a compelling blog post titled "Earned Media's Moment Comes with a Responsibility,” which she discusses on this episode.</p><br><p>Key Takeaways:</p><br><p>- The role of PR in supporting journalism</p><p>- The future of journalism</p><p>- Challenges in online publishing and content distribution</p><br><p>Episode Ti...
Hiring Trends in Aerospace and Defense with David Dickey
<p>David Dickey is the CEO of the Patriot Group, a high-end executive and senior engineer search firm for aerospace, defense, and drone talent. With over 30 years of experience in aerospace and defense, David brings a rare blend to the executive search world: part founder, part operator, part coach, and 100% committed to helping companies hire elite leadership talent. In this episode, David shares insights into hiring trends in aerospace and defense, the importance of leadership, and the impact of stealth-mode startups. </p><br><p>Key Takeaways:</p><p>- Current hiring needs in aerospace and defense</p><p>- Stealth m...
